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LinkedIn ads | Focusing on B2B marketing and lead generation
We work with ambitious B2B companies that does advertising on LinkedIn to support their sales activities.
Our LinkedIn lead generation framework is tailor-made for B2B companies that already have a talented sales team who knows how to work with both warm and hot leads. Maybe the salesmen just need an increased volume of leads to process.
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Why choose us to manage your LinkedIn advertising?
Marketing agency specialized in B2B lead generation
Our framework requires input from your marketing- and/or sales department about your sales process and what material the potential costumers normally are interested in.
With that we can lay out a strategy for which content should be presented to the users, when it should be presented and how we are going to convert them to warm that your sales department can manage.
+23%
Increased traffic+41%
More leads+54%
Increased conversion rate+37%
Increased value from advertising
How we work with LinkedIn Ads
First, we will challenge whether LinkedIn is the right SoMe channel for you when compared with Facebook Ads or Google Ads.
If your goals are actually best suited to LinkedIn, such as attracting very specific employee profiles, we will identify exactly those target audiences.
We then set up well-structured campaigns and assist with creating engaging messages for the LinkedIn ads.
The campaign is launched and from there on we optimize it on a regular basis while reporting the results back to you.
“I have used Morningtrain on a number of tasks for different clients, and they always deliver. I can only recommend them, as they are probably one of the best Danish agencies measured in value for money!“
5 / 5

Jakob Boman
Owner, Boman ConsultingLinkedIn Ads step-by-step
The typical tasks in LinkedIn Ads
Goalsetting
We map the needed input in contrast to expected output and make sure that the goal can be achieved.
Account optimization
We make sure that the LinkedIn Ads are structured technically correct, which makes ongoing optimization cheaper and more effective.
Content
The creation of good content is always very important. The content must verbally and visually aligned, so the ads will stand out.
Lead-ads
Lead-ads are a specific type of ads. Their purpose is to get the user to sign up for a newsletter, so you can add new e-mails to your newsletter list.
Cases |
LinkedIn Advertising


Mere trafik
Flere henvendelser
Øget konverteringsrate
95% Fuld ordrebog

Faster load time
Lower rejection rate
Increased conversion rate
34% More pageviews

LinkedIn workshop
Do you want to do LinkedIn Ads yourself?
If you would like to do LinkedIn Ads on behalf of your company, we can teach you at a workshop.
We do custom workshops for companies who want to teach one or more employees how to do LinkedIn Ads. We have both beginner and advanced classes.
Give us a call if you want to hear more.
Nordic LinkedIn Ad specialists
We never outsource. When you choose to work with us, you are introduced to the team so you can get to know the specialists working on your project. You can call or write to them directly if you have any questions at any point during the project.
3 important considerations when it comes to LinkedIn
Is LinkedIn the right channel?
Are LinkedIn Ads the best choice compared to Facebook Ads or Google Ads in terms of achieving your goals?
We can help you make the decision by analyzing your goals.
What is a customer worth?
The most important part of this question is not how much money you are willing to invest in advertising, but instead how much a customer is allowed to cost before you start losing money.
Do you want to assist?
If you want to assist with the LinkedIn Ads tasks then it is important that you master the skill-set at a decent level and that you can prioritize the time. Otherwise your effort won't be competitive.
Contact
Are you planning to advertise on LinkedIn?
We've helped many companies grow their brand, get more B2B leads and attract employees via LinkedIn Ads.
Give our Digital business developer Mathias a call to talk about your business goals with LinkedIn Ads.
