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    LinkedIn Ads

    LinkedIn ads are a pretty efficient way to advertise towards B2B, generate leads or find the right employees.

     

    Compared to Facebook, LinkedIn is however quite expensive. Learn whether LinkedIn ads are the right marketing channel for you.

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    Stiftere holder styr på SEO projekterne

    LinkedIn Ads vs. Facebook Ads

    We've had many clients that thought they needed LinkedIn Ads but ended up choosing Facebook Ads instead

    Sometimes it also works the other way around, but it is rare. The reason is that Facebook in 2021 is significantly more competitive on several metrics than LinkedIn.

    However, there are cases, where LinkedIn is the better choice -->

    If you have a narrow B2B audience that is not on Facebook

    If you use LinkedIn Ads to attract specific employee profiles
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    How we work with LinkedIn Ads

    First, we will challenge whether LinkedIn is the right marketing channel for you when compared with Facebook Ads or Google Ads.

     

    If your goals are actually best suited to LinkedIn, such as attracting very specific employee profiles, we will identify exactly those target audiences.

     

    We then set up well-structured campaigns and assist with creating engaging messages for the LinkedIn ads.

     

    The campaign is launched and from there on we optimize it on a regular basis while reporting the results back to you.

    "I have used Morningtrain on a number of tasks for different clients, and they always deliver. I can only recommend them, as they are probably one of the best Danish agencies measured in value for money!"

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    Jakob Boman

    Owner, Boman Consulting

    LinkedIn Ads step-by-step

    The typical tasks in LinkedIn Ads

    Goalsetting

    We map the needed input in contrast to expected output and make sure that the goal can be achieved.

    Account optimization

    We make sure that the LinkedIn Ads are structured technically correct, which makes ongoing optimization cheaper and more effective.

    Content

    The creation of good content is always very important. The content must verbally and visually aligned, so the ads will stand out.

    Lead-ads

    Lead-ads are a specific type of ads. Their purpose is to get the user to sign up for a newsletter, so you can add new e-mails to your newsletter list.

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    LinkedIn workshop

    Do you want to do LinkedIn Ads yourself?

    If you would like to do LinkedIn Ads on behalf of your company, we can teach you at a workshop.

     

    We do custom workshops for companies who want to teach one or more employees how to do LinkedIn Ads. We have both beginner and advanced classes.

    Give us a call if you want to hear more.

    I want to hear more

    Nordic LinkedIn Ad specialists

    We never outsource. When you choose to work with us, you are introduced to the team so you can get to know the specialists working on your project. You can call or write to them directly if you have any questions at any point during the project.

    3 important considerations when it comes to LinkedIn

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    Is LinkedIn the right channel?

    Are LinkedIn Ads the best choice compared to Facebook Ads or Google Ads in terms of achieving your goals?

    We can help you make the decision by analyzing your goals.

     

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    What is a customer worth?

    The most important part of this question is not how much money you are willing to invest in advertising, but instead how much a customer is allowed to cost before you start losing money.

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    Do you want to assist?

    If you want to assist with the LinkedIn Ads tasks then it is important that you master the skill-set at a decent level and that you can prioritize the time. Otherwise your effort won't be competitive.

    Contact

    Are you planning to advertise on LinkedIn?

    We've helped many companies grow their brand, get more B2B leads and attract employees via LinkedIn Ads.

    Give our Digital business developer Mathias a call to talk about your business goals with LinkedIn Ads.

    Contact Mathias
    Linkedin Ads
    Contact Mathias Mide