Step 2:Get traffic to the website
The goal of your SEO efforts is to reach the top in the search results for the keywords you want to be found on.
As a rule of thumb, you can assume that the first place at Google gets approx. 21% of all traffic, while the second place gets approx. 10% and third place approx. 7%.And more than 75% stop the search without clicking on page two, so it is crucial to be visible at the top.