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    SEO agency from Odense | Focusing on B2B og B2C lead generation

    Unleash your business potential on Google

    Most ambitious companies today know that SEO should form a central part of their lead generation.


    SEO does however require patience and a clear strategy.
    For that reason we only collaborate with companies, that can see the long-term business potential with SEO.

    seo bureau i hjertet af Odense

    Why choose us to handle your SEO?

    SEO agency specializing in quality focused lead generation

    We are an SEO agency that is uninterested in merely creating website traffic for you - unless it also produces relevant customer leads.  We therefore use our lead generation framework when we work on scaling our B2B and B2C customers' business.

    Measured across previous projects we can document solid results.


    Increased traffic


    Increased conversion rate


    More leads


    Increased value from SEO-traffic
    Øster fisker

    SEO agency with the right toolbox

    SEO as a part of a lead generation framework

    Our framework is called Morningtrack ™, and it accurately tracks where your relevant customer inquiries come from.

    We can therefore continuously implement effective additions to your SEO strategy, because we can see precisely which keywords give you the most exciting leads.

    Morningtrain group foto

    The SEO agency without a quick-fix solution

    How to start an SEO collaboration with Morningtrain

    Today, SEO is no longer just about content and links.


    SEO is today a very broad digital marketing channel with many necessary focus points. We have to optimize everything from content and UX, to information and code structure.


    Therefore, we recommend that you start by developing an SEO strategy.
    An SEO strategy is a thorough analysis of your business, your market, and the commercial potential. With the strategy we make a plan for the next 6-12 months and estimate the business output.

    SEO solutions adapted to your company

    Contact our business developer Mathias Mide at 30 14 88 38 if you have questions about Morningtrain's SEO solutions.

    SEO strategy (here you start)

    Keyword analysis
    Keyword mapping
    Competitor and market analysis
    Link analysis
    Onsite SEO analysis
    Preparation of sitemap
    Wireframe of the optimal site structure
    6-12 month plan incl. estimated results
    Price from:
    14.250 DKK

    Classic SEO course

    Optimization of 5-12 keywords
    Content optimization of 4-6 landing pages
    Onsite optimization of landing pages
    Sitemap implementation
    Optimization of page structure
    Internal linking to landing pages
    3-5 high quality backlinks per. md.
    Lead tracking via Morningtrack™
    Price per month:
    8.000–17.500 DKK

    All-in SEO course

    Everything from "Classic SEO course"
    Optimization of 12+ keywords
    Content optimization of all necessary landing pages
    Implementation of topic cluster strategy
    Top funnel SEO on the blog
    Minimum 6 high quality backlinks per. md.
    Lead tracking via Morningtrack™
    Price per month:
    >18.000 DKK
    Meltem med headset
    Morningtrain digital solutions

    “Hats off to Morningtrain. So far it is the only agency I have met with a real business understanding. We used their programming, design and performance marketing services. All three were done with a holistic approach to the company.”

    Jonas Steen - Forretningsudvikler v. Gul & Gratis

    Jonas Steen

    Business developer at Gul & Gratis
    5 out of 5 stars


    more visitors on the website

    Our SEO process which creates business for you

    When we work with SEO, we always follow the laid out SEO strategy, which is based on an agile process, where we divide the project into smaller sprints. Each sprint has several clear objectives such as specific keywords, focus areas and expected result.

    After each sprint, we evaluate the result and assess whether we need to make changes to the overall strategy before starting the next sprint. In this way, we make you more relevant in the eyes of the search engines - at a thorough - but also effective pace.

    Morningtrain's SEO process consists of the first meeting, analysis phase, optimization phase and reflection phase
    OT yoga

    We help you realize the long-term value of your SEO efforts

    The potential and fruits of your SEO efforts show up at the earliest after 9-12 months, and after 12-24 months, it commercially starts to really show its full effect.


    SEO is a discipline that requires several different competencies within technical SEO, link building, content, and strategy - and they must all work in harmony.

    It takes time to find the right keywords for your business and then beat the competitors that are already underway.


    With the Morningtrack framework at hand, our SEO specialists ensure that the effect of SEO on your business is clear. In addition, our specialists can map the value of your new customers in both short and long term - known as customer lifetime value.

    . That way, you always have insight into whether your investment in SEO is bearing fruit.

    Frequently requested SEO methods

    Want to know more about SEO strategies?

    Contact us
    SEO strategi ikoner

    Formation of a

    SEO strategy

    You get:

    • A clear direction
    • A prioritized list of tasks
    • A map of the expected output

    Want to know more about content optimization?

    Read more
    Inholdsoptimering ikon

    Execution of

    Content optimization

    You get:

    • Reader-friendly texts
    • Texts that Google understands
    • Ensuring that you match the user's intention

    Want to know more about technical SEO?

    Read more
    Website struktur ikon

    Execution of

    Website structure

    You get:

    • An intuitive navigation
    • Internal links
    • A manageable website

    Want to know more about speed optimization?

    Read more
    hastighedsoptimering ikon

    Execution of

    Speed optimization

    You get:

    • Lower bounce rate
    • A boost in rankings
    • Increased conversion rate

    Want to know more about link building?

    Read more
    linkbuilding ikon

    Execution of

    Link building

    You get:

    • A more credible website
    • Increase in traffic from other websites
    • Easier ranking on keywords in the future

    Want to know more about onsite SEO?

    Contact us
    OnSite SEO ikon

    Execution of


    You get:

    • Minimal viable product
    • Core functionalities
    • Outline of future phases

    Want to know more about conversion optimization?

    Read more
    CRO ikon

    Execution of


    You get:

    • More leads out of your traffic
    • Increased relevance in Google
    • Fulfilled commercial potential

    Want to know more about mobile optimization?

    Contact us
    Mobiloptimering ikon

    Execution of

    Mobile optimization

    You get:

    • More out of your mobile traffic
    • A general boost in rankings
    • The best cross-device experience

      Get contacted

      Smooth search engine optimization

      Prioritize speed and mobile first

      OT og Amalie kaster og griber bolde

      How long does it take to get results with SEO?

      Depending on your situation, it is likely that our SEO specialists can create some improvements after 3 months, but the true results you can only be seen after 6, 12 or maybe even 18 months.


      If you are in the market to get your lead generation going in the short term and would like to increase customer inquiries right away, we recommend that you start with Google Ads instead. The data from a Google Ads campaign can subsequently be translated into a successful SEO strategy, since it can provide you with terms that drive the most conversions.

      Key tasks in search engine optimization

      Emelie med ruller og tommestok

      The co-creation possibilities of an SEO collaboration

      Can you handle parts of the SEO work yourself?

      Yes, you certainly can. What you can take care of yourself depends on your competencies in your company, and we include this in our strategy.


      Today, the optimal SEO team consists of a designer, a copywriter, a web developer, a link builder, a technical SEO nerd as well as a good strategist. It's not a one-man job anymore.


      This is because Google has gradually incorporated so many data points into their algorithm regarding our online behavior. SEO today is about everything from what you write to how users navigate your website.

      Capture and retain your potential customers' attention with SEO

      • Be accessible to your target audience

        Step 1: Get discovered online

      • Get the user's interest

        Step 2: Get traffic to the website

      • Turn visitors into customers

        Step 3: Qualify your leads

      Step 1: Get discovered online

      The customer journey starts at the top of the sales funnel, where you need to create awareness of your business. Using a content-based SEO strategy that addresses the interests of the customers, you help the potential customers discover that you can solve a problem for them.


      In this way, you help them find your company when they use the search engine to find a solution to their problem.

      Step 2:Get traffic to the website

      The goal of your SEO efforts is to reach the top in the search results for the keywords you want to be found on.


      As a rule of thumb, you can assume that the first place at Google gets approx. 21% of all traffic, while the second place gets approx. 10% and third place approx. 7%.And more than 75% stop the search without clicking on page two, so it is crucial to be visible at the top.

      Step 3:Qualify your leads

      Once you have gained traffic to your website using SEO, then it is up to the website to convert the visitors into customer inquiries. Here working with the user experience and conversion optimization of the website is key.


      We use Morningtrack ™ to evaluate the leads that come through SEO. Here we can see which keywords and landing pages create the relevant leads.

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      Morningtrain har din ryg

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      Duration: 45 seconds

      The SEO agency that has your back

      Watch our SEO specialists fight against Google's algorithm changes, poorly planned SEO efforts and bad user experience.

      Watch the video
      Duration: 45 seconds

      Experts gathered under one roof

      SEO specialists from Odense, Denmark

      When you start an SEO collaboration with Morningtrain, you hire our in-house specialists. You get a permanent contact person, who you can contact at any point during the collaboration, in case you want an overview of your project or have questions.

      We never outsource the collaboration.


      Would you like to hear how we can help you with SEO?

      Contact our digital business developer Mathias by clicking the button below, and have a non-binding talk about what SEO can do for your business.

      SEO Agency Morningtrain
      Contact Mathias Mide