{"id":66825,"date":"2023-11-20T15:04:58","date_gmt":"2023-11-20T15:04:58","guid":{"rendered":"https:\/\/morningtrain.dk\/cases\/kia-100-cars-sold-on-launch-day\/"},"modified":"2026-10-26T12:45:58","modified_gmt":"2026-10-26T12:45:58","slug":"kia-100-cars-sold-on-launch-day","status":"publish","type":"case","link":"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/","title":{"rendered":"Kia | Configurator for car dealers sold 100 cars on launch day alone"},"content":{"rendered":"\n<section class=\"wp-block-mt-case-cover mt-case-cover\"><div class=\"mt-case-cover__inner\"><div class=\"mt-case-cover__text-container page-container\"><div class=\"mt-case-cover__text-container--left\"><p class=\"mt-case-cover__tagline tagline\">website, webshop, configurator, and integrations<\/p><h1 class=\"mt-case-cover__title mt-heading\">Kia takes car sales to new heights with web<\/h1><\/div><div class=\"mt-case-cover__text-container--right\"><p class=\"mt-case-cover__text\">Kia has been in Denmark since 1996, and at the beginning of 2021 the strategy became to elevate the customer experience digitally. <br\/><br\/>An integrated customer experience was to be created with a digital solution that would support both dealers and online car purchases in the future. We are proud to be Kia\u2019s digital partner on that journey. <\/p><\/div><\/div><div class=\"mt-case-cover__image-container object-fit\"><video class=\"mt-case-preview-grid-box__video\" muted=\"\" loop=\"\" playsinline=\"\" autoplay=\"\"><source src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/2_KIA.mp4\" type=\"video\/mp4\"\/><\/video><\/div><\/div><\/section>\n\n<section class=\"wp-block-mt-case-process-boxes mt-case-process-boxes mtSpacing-top-extraSmall mtSpacing-bottom-extraSmall\"><div class=\"mt-case-process-boxes__inner page-container swiper\"><div class=\"swiper-wrapper\">\n<div class=\"wp-block-mt-case-process-box mt-case-process-box swiper-slide\"><p class=\"mt-case-process-box__title\">Problem<\/p><p class=\"mt-case-process-box__text\">Kia wanted to streamline the handling of car orders across its dealer network and create better alignment between the sales process and internal systems.<\/p><\/div>\n\n\n\n<div class=\"wp-block-mt-case-process-box mt-case-process-box swiper-slide\"><p class=\"mt-case-process-box__title\">Plan<\/p><p class=\"mt-case-process-box__text\">We were to develop a dealer portal that streamlined car orders and ensure alignment between product data and orders through integrations with Kia\u2019s PIM and ERP systems.<\/p><\/div>\n\n\n\n<div class=\"wp-block-mt-case-process-box mt-case-process-box swiper-slide\"><p class=\"mt-case-process-box__title\">Result<\/p><p class=\"mt-case-process-box__text\">We developed a dealer portal that makes it easier to manage car orders. Together with the product configurator and system integrations, the solutions support a more cohesive digital sales process. <\/p><\/div>\n<\/div><\/div><\/section>\n\n<section class=\"wp-block-mt-case-preview-grid mt-case-preview-grid mtSpacing-top-extraSmall mtSpacing-bottom-extraSmall\"><div class=\"mt-case-preview-grid__inner page-container\">\n<div class=\"wp-block-mt-case-preview-grid-box mt-case-preview-grid-box object-fit mt-case-preview-grid-box--width-100\" style=\"background:\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/01.jpg\" alt=\"\"\/><div class=\"mt-case-preview-grid-box__text\"><p class=\"mt-case-preview-grid-box__tagline mt-tagline\">timeline<\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-mt-case-preview-grid-box mt-case-preview-grid-box object-fit mt-case-preview-grid-box--width-50\" style=\"background:\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/02.jpg\" alt=\"\"\/><div class=\"mt-case-preview-grid-box__text\"><p class=\"mt-case-preview-grid-box__tagline mt-tagline\"><\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-mt-case-preview-grid-box mt-case-preview-grid-box object-fit mt-case-preview-grid-box--width-50\" style=\"background:\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/03.jpg\" alt=\"\"\/><div class=\"mt-case-preview-grid-box__text\"><p class=\"mt-case-preview-grid-box__tagline mt-tagline\"><\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-mt-case-preview-grid-box mt-case-preview-grid-box object-fit mt-case-preview-grid-box--width-50 mt-case-preview-grid-box--is-quote\" style=\"background:#f7f7f7\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/04.jpg\" alt=\"\"\/><div class=\"mt-case-preview-grid-box__quote\"><div class=\"mt-case-preview-grid-box__quote--top\"><p class=\"mt-case-preview-grid-box__quote-title\">\u201cThere is no doubt that the result has exceeded our expectations quite significantly. We had hoped for 10 sales within the first hour, and there were 33.\u201d<\/p><\/div><div class=\"mt-case-preview-grid-box__quote--bottom\"><p class=\"mt-case-preview-grid-box__person\">Kenneth Steel<\/p><p class=\"mt-case-preview-grid-box__position\">Former Marketing Director @ Nellemann Bilimport <\/p><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-mt-case-preview-grid-box mt-case-preview-grid-box object-fit mt-case-preview-grid-box--width-50\" style=\"background:\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/05.jpg\" alt=\"\"\/><div class=\"mt-case-preview-grid-box__text\"><p class=\"mt-case-preview-grid-box__tagline mt-tagline\"><\/p><\/div><\/div>\n<\/div><\/section>\n<section\n    class=\"mt-blog-post-content mt-blog-post-content--has-table-of-contents mtSpacing-top-none mtSpacing-bottom-medium\"\n>\n    <div class=\"mt-blog-post-content__inner page-container\">\n        <div class=\"mt-blog-post-content__table-of-contents\">\n                                                                <a\n                        href=\"#forhandlerportal\"\n                        class=\"mt-blog-post-content__table-of-contents-item\"\n                    >\n                        Forhandlerportal letter forhandlernes arbejde\n                    <\/a>\n                                    <a\n                        href=\"#systemintegrationer\"\n                        class=\"mt-blog-post-content__table-of-contents-item\"\n                    >\n                        Systemintegrationer administrerer bilsalget\n                    <\/a>\n                                  <\/div>\n        <div class=\"mt-blog-post-content__items\">\n                            \n\n<h2 class=\"wp-block-heading\" id=\"forhandlerportal\">A dealer portal that makes dealers\u2019 work easier<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">When sales run through a large dealer network, even small inefficient workflows can create unnecessary complexity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That\u2019s why we developed a new dealer portal for Kia, making it easier for dealers to handle day-to-day orders.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The portal supports Kia\u2019s ambition to digitise sales work and make the ordering process simpler for dealers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"systemintegrationer-\">System integrations make it easier to manage car sales<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">When product data, prices and orders sit in different systems, keeping information up to date can be both time-consuming and cumbersome.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That\u2019s why we developed integrations with Kia\u2019s PIM and ERP systems, allowing data to be exchanged between the different solutions. This makes information easier to maintain and reduces the need for manual handling across systems. <\/p>\n\n\n                                            <\/div>\n        <div class=\"mt-blog-post-content__small-related-posts\">\n                                <\/div>\n    <\/div>\n    <\/section>\n\n\n<section class=\"wp-block-mt-text-section mt-text-section mtSpacing-top-extraSmall mtSpacing-bottom-extraSmall\"><div class=\"mt-text-section__inner page-container\">\n<div class=\"wp-block-mt-text-section-title mt-text-section__title-container\"><p class=\"mt-text-section__tagline mt-tagline\">a digitised user journey delivered outstanding results<\/p><h2 class=\"mt-text-section__title mt-heading\">Results that speak for themselves<\/h2><div class=\"mt-text-section__kpi-container\">\n<div class=\"wp-block-mt-text-section-title-kpi mt-text-section__kpi\"><div class=\"mt-text-section__kpi--left\"><p class=\"mt-text-section__kpi--title\">Cars sold in the first hour after launch<\/p><p class=\"mt-text-section__kpi--description\">Measured on Kiaonline.dk<\/p><\/div><div class=\"mt-text-section__kpi--right\"><div class=\"mt-text-section__kpi--kpi-container\"><p class=\"mt-text-section__kpi--kpi\">33<\/p><p class=\"mt-text-section__kpi--suffix\">cars<\/p><\/div><p class=\"mt-text-section__kpi--text\"><\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-mt-text-section-title-kpi mt-text-section__kpi\"><div class=\"mt-text-section__kpi--left\"><p class=\"mt-text-section__kpi--title\">Cars sold on the first day after launch<\/p><p class=\"mt-text-section__kpi--description\">Measured on Kiaonline.dk<\/p><\/div><div class=\"mt-text-section__kpi--right\"><div class=\"mt-text-section__kpi--kpi-container\"><p class=\"mt-text-section__kpi--kpi\">100<\/p><p class=\"mt-text-section__kpi--suffix\">cars<\/p><\/div><p class=\"mt-text-section__kpi--text\"><\/p><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-mt-text-section-text mt-text-section__text-container\">\n<p class=\"wp-block-paragraph\">In addition to the dealer portal, we developed a product configurator that lets customers build and buy their car online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ahead of development, we mapped the customers\u2019 digital buying journey and worked with clickable prototypes to make it as easy as possible to find and configure the desired car.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The digital sales channel got off to a strong start when the product configurator launched on Kiaonline.dk. Within the first hour, sales figures showed that customers were ready to buy cars online. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<a class=\"wp-block-mt-button mt-button mt-button--underline-arrow\" href=\"https:\/\/kiaonline.dk\/\" target=\"_blank\" rel=\"noopener\"><span class=\"mt-button__text\">View website and product configurator<\/span><div class=\"mt-button__underline-arrows\"><div class=\"mt-button__underline-arrow mt-button__underline-arrow--white\"><\/div><div class=\"mt-button__underline-arrow mt-button__underline-arrow--prim\"><\/div><\/div><\/a>\n<\/div>\n<\/div><\/section>\n\n<section class=\"wp-block-mt-case-preview-grid mt-case-preview-grid mtSpacing-top-extraSmall mtSpacing-bottom-extraSmall\"><div class=\"mt-case-preview-grid__inner page-container\">\n<div class=\"wp-block-mt-case-preview-grid-box mt-case-preview-grid-box object-fit mt-case-preview-grid-box--width-100\" style=\"background:#ffffff\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/3_KIA.jpg\" alt=\"\"\/><div class=\"mt-case-preview-grid-box__text\"><p class=\"mt-case-preview-grid-box__tagline mt-tagline\"><\/p><\/div><\/div>\n<\/div><\/section>\n\n<section class=\"wp-block-mt-text-image mt-text-image mt-text-image--left-aligned mtSpacing-top-extraSmall mtSpacing-bottom-extraSmall\"><div class=\"mt-text-image__inner page-container-desktop\"><div class=\"mt-text-image__text-container page-container-mobile\">\n<p class=\"wp-block-mt-tagline mt-tagline\">A <strong>COLLABORATION FOCUSED ON THE BUSINESS<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-mt-heading mt-heading\">From business ideas to more efficient sales processes<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Through our long-standing collaboration with Kia, we have continuously identified opportunities to digitise and scale the business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Through workshops and close sparring, we turned Kia\u2019s business needs into concrete solutions. This has, among other things, led to the development of the dealer portal and the product configurator, each supporting its own part of car sales. <\/p>\n\n\n\n<div class=\"wp-block-mt-buttons mt-buttons\">\n<a class=\"wp-block-mt-button mt-button mt-button--underline-arrow open-slide-in-contact\" data-contact-slide-in-view=\"3\"><span class=\"mt-button__text\">Would you also like a collaboration? Book a meeting here <\/span><div class=\"mt-button__underline-arrows\"><div class=\"mt-button__underline-arrow mt-button__underline-arrow--white\"><\/div><div class=\"mt-button__underline-arrow mt-button__underline-arrow--prim\"><\/div><\/div><\/a>\n<\/div>\n<\/div><div class=\"mt-text-image__image-container page-container-mobile object-fit\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2024\/02\/jesper-projektledelse.jpg\" alt=\"\" style=\"mix-blend-mode:normal\"\/><\/div><\/div><\/section>\n<section class=\"mt-employees-picker mtSpacing-top-extraSmall mtSpacing-bottom-extraSmall\">\n    <div class=\"mt-employees-picker__inner page-container\">\n        <div class=\"mt-employees-picker__text-container\">\n                            <h2 class=\"mt-employees-picker__title mt-heading\">The bright minds who elevated the case together<\/h2>\n                                <\/div>\n        <div class=\"mt-employees-picker__employees\">\n            <div class=\"swiper\">\n                <div class=\"swiper-wrapper\">\n                                                                        <div class=\"mt-employee-card mt-employee-card--has-more-info swiper-slide\">\n            <a href=\"https:\/\/morningtrain.dk\/en\/employees\/emelie-caren\/\" class=\"mt-employee-card__link\"><\/a>\n    \n    <div class=\"mt-employee-card__image-container\">\n                    <img src=https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Emelie-Caren-scaled-819x1024.png alt=Emelie Car\u00e9n\/>\n            <\/div>\n\n    <div class=\"mt-employee-card__content\">\n\n        <h3 class=\"mt-employee-card__name\">\n            Emelie Car\u00e9n\n        <\/h3>\n\n                    <p class=\"mt-employee-card__positions\">\n                Art Director\n            <\/p>\n        \n                    <div class=\"mt-employee-card__more-info\">\n                                    <div class=\"mt-employee-card__email\">\n                        <a href=\"mailto:ec@morningtrain.dk\">\n                            ec@morningtrain.dk\n                        <\/a>\n                    <\/div>\n                \n                            <\/div>\n            <\/div>\n<\/div>\n                                                                                                <div class=\"mt-employee-card mt-employee-card--has-more-info swiper-slide\">\n            <a href=\"https:\/\/morningtrain.dk\/en\/employees\/morten-hostrup\/\" class=\"mt-employee-card__link\"><\/a>\n    \n    <div class=\"mt-employee-card__image-container\">\n                    <img src=https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Morten-Hostrup-1-scaled-819x1024.png alt=Morten Hostrup\/>\n            <\/div>\n\n    <div class=\"mt-employee-card__content\">\n\n        <h3 class=\"mt-employee-card__name\">\n            Morten Hostrup\n        <\/h3>\n\n                    <p class=\"mt-employee-card__positions\">\n                Frontend Developer\n            <\/p>\n        \n                    <div class=\"mt-employee-card__more-info\">\n                                    <div class=\"mt-employee-card__email\">\n                        <a href=\"mailto:moh@morningtrain.dk\">\n                            moh@morningtrain.dk\n                        <\/a>\n                    <\/div>\n                \n                            <\/div>\n            <\/div>\n<\/div>\n                                                                                                <div class=\"mt-employee-card mt-employee-card--has-more-info swiper-slide\">\n            <a href=\"https:\/\/morningtrain.dk\/en\/employees\/mark-clausen\/\" class=\"mt-employee-card__link\"><\/a>\n    \n    <div class=\"mt-employee-card__image-container\">\n                    <img src=https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Mark-Clausen-scaled-819x1024.png alt=Mark Clausen\/>\n            <\/div>\n\n    <div class=\"mt-employee-card__content\">\n\n        <h3 class=\"mt-employee-card__name\">\n            Mark Clausen\n        <\/h3>\n\n                    <p class=\"mt-employee-card__positions\">\n                Lead Frontend Developer\n            <\/p>\n        \n                    <div class=\"mt-employee-card__more-info\">\n                                    <div class=\"mt-employee-card__email\">\n                        <a href=\"mailto:mf@morningtrain.dk\">\n                            mf@morningtrain.dk\n                        <\/a>\n                    <\/div>\n                \n                            <\/div>\n            <\/div>\n<\/div>\n                                                                                                <div class=\"mt-employee-card mt-employee-card--has-more-info swiper-slide\">\n            <a href=\"https:\/\/morningtrain.dk\/en\/employees\/jesper-martinussen\/\" class=\"mt-employee-card__link\"><\/a>\n    \n    <div class=\"mt-employee-card__image-container\">\n                    <img src=https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/10\/Jesper-Martinussen-scaled-819x1024.png alt=Jesper Martinussen\/>\n            <\/div>\n\n    <div class=\"mt-employee-card__content\">\n\n        <h3 class=\"mt-employee-card__name\">\n            Jesper Martinussen\n        <\/h3>\n\n                    <p class=\"mt-employee-card__positions\">\n                Operations Director &#038; Partner\n            <\/p>\n        \n                    <div class=\"mt-employee-card__more-info\">\n                                    <div class=\"mt-employee-card__email\">\n                        <a href=\"mailto:jm@morningtrain.dk\">\n                            jm@morningtrain.dk\n                        <\/a>\n                    <\/div>\n                \n                                    <div class=\"mt-employee-card__phone\">\n                        <a class=\"th-replace\" href=\"tel:+4592449380\">\n                            +45 92 44 93 80\n                        <\/a>\n                    <\/div>\n                            <\/div>\n            <\/div>\n<\/div>\n                                                                                                <div class=\"mt-employee-card mt-employee-card--has-more-info swiper-slide\">\n            <a href=\"https:\/\/morningtrain.dk\/en\/employees\/mathias-baerentsen\/\" class=\"mt-employee-card__link\"><\/a>\n    \n    <div class=\"mt-employee-card__image-container\">\n                    <img src=https:\/\/morningtrain.dk\/wp-content\/uploads\/2024\/01\/Mathias-Baerentsen-1-scaled-819x1024.png alt=Mathias B\u00e6rentsen\/>\n            <\/div>\n\n    <div class=\"mt-employee-card__content\">\n\n        <h3 class=\"mt-employee-card__name\">\n            Mathias B\u00e6rentsen\n        <\/h3>\n\n                    <p class=\"mt-employee-card__positions\">\n                Backend Developer\n            <\/p>\n        \n                    <div class=\"mt-employee-card__more-info\">\n                                    <div class=\"mt-employee-card__email\">\n                        <a href=\"mailto:matb@morningtrain.dk\">\n                            matb@morningtrain.dk\n                        <\/a>\n                    <\/div>\n                \n                            <\/div>\n            <\/div>\n<\/div>\n                                                                                                <div class=\"mt-employee-card mt-employee-card--has-more-info swiper-slide\">\n            <a href=\"https:\/\/morningtrain.dk\/en\/employees\/lars-rasmussen\/\" class=\"mt-employee-card__link\"><\/a>\n    \n    <div class=\"mt-employee-card__image-container\">\n                    <img src=https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Lars-Rasmussen-scaled-819x1024.png alt=Lars Rasmussen\/>\n            <\/div>\n\n    <div class=\"mt-employee-card__content\">\n\n        <h3 class=\"mt-employee-card__name\">\n            Lars Rasmussen\n        <\/h3>\n\n                    <p class=\"mt-employee-card__positions\">\n                Backend Developer\n            <\/p>\n        \n                    <div class=\"mt-employee-card__more-info\">\n                                    <div class=\"mt-employee-card__email\">\n                        <a href=\"mailto:laras@morningtrain.dk\">\n                            laras@morningtrain.dk\n                        <\/a>\n                    <\/div>\n                \n                            <\/div>\n            <\/div>\n<\/div>\n                                                                                                <div class=\"mt-employee-card mt-employee-card--has-more-info swiper-slide\">\n            <a href=\"https:\/\/morningtrain.dk\/en\/employees\/aleksander-duszkiewicz\/\" class=\"mt-employee-card__link\"><\/a>\n    \n    <div class=\"mt-employee-card__image-container\">\n                    <img src=https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Aleksander-Duszkiewicz-scaled-819x1024.png alt=Aleksander Duszkiewicz\/>\n            <\/div>\n\n    <div class=\"mt-employee-card__content\">\n\n        <h3 class=\"mt-employee-card__name\">\n            Aleksander Duszkiewicz\n        <\/h3>\n\n                    <p class=\"mt-employee-card__positions\">\n                Senior Product Manager\n            <\/p>\n        \n                    <div class=\"mt-employee-card__more-info\">\n                                    <div class=\"mt-employee-card__email\">\n                        <a href=\"mailto:alek@morningtrain.dk\">\n                            alek@morningtrain.dk\n                        <\/a>\n                    <\/div>\n                \n                                    <div class=\"mt-employee-card__phone\">\n                        <a class=\"th-replace\" href=\"tel:71961540\">\n                            71 96 15 40\n                        <\/a>\n                    <\/div>\n                            <\/div>\n            <\/div>\n<\/div>\n                                                                                                <div class=\"mt-employee-card mt-employee-card--has-more-info swiper-slide\">\n            <a href=\"https:\/\/morningtrain.dk\/en\/employees\/martin-schadegg-bronniche\/\" class=\"mt-employee-card__link\"><\/a>\n    \n    <div class=\"mt-employee-card__image-container\">\n                    <img src=https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Martin-Schadegg-Broenniche-2-819x1024.png alt=Martin Schadegg Br\u00f8nniche\/>\n            <\/div>\n\n    <div class=\"mt-employee-card__content\">\n\n        <h3 class=\"mt-employee-card__name\">\n            Martin Schadegg Br\u00f8nniche\n        <\/h3>\n\n                    <p class=\"mt-employee-card__positions\">\n                Lead Customer Success &#038; Partner\n            <\/p>\n        \n                    <div class=\"mt-employee-card__more-info\">\n                                    <div class=\"mt-employee-card__email\">\n                        <a href=\"mailto:ms@morningtrain.dk\">\n                            ms@morningtrain.dk\n                        <\/a>\n                    <\/div>\n                \n                                    <div class=\"mt-employee-card__phone\">\n                        <a class=\"th-replace\" href=\"tel:+4571994380\">\n                            +45 71 99 43 80\n                        <\/a>\n                    <\/div>\n                            <\/div>\n            <\/div>\n<\/div>\n                                                                                                <div class=\"mt-employee-card mt-employee-card--has-more-info swiper-slide\">\n            <a href=\"https:\/\/morningtrain.dk\/en\/employees\/niclas-johansen\/\" class=\"mt-employee-card__link\"><\/a>\n    \n    <div class=\"mt-employee-card__image-container\">\n                    <img src=https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Niclas-Johansen-1-scaled-819x1024.png alt=Niclas Johansen\/>\n            <\/div>\n\n    <div class=\"mt-employee-card__content\">\n\n        <h3 class=\"mt-employee-card__name\">\n            Niclas Johansen\n        <\/h3>\n\n                    <p class=\"mt-employee-card__positions\">\n                Managing Director &#8211; Development, CTO &#038; Partner\n            <\/p>\n        \n                    <div class=\"mt-employee-card__more-info\">\n                                    <div class=\"mt-employee-card__email\">\n                        <a href=\"mailto:nj@morningtrain.dk\">\n                            nj@morningtrain.dk\n                        <\/a>\n                    <\/div>\n                \n                                    <div class=\"mt-employee-card__phone\">\n                        <a class=\"th-replace\" href=\"tel:42908428\">\n                            42 90 84 28\n                        <\/a>\n                    <\/div>\n                            <\/div>\n            <\/div>\n<\/div>\n                                                            <\/div>\n            <\/div>\n            <div class=\"swiper-button-prev\"><\/div>\n            <div class=\"swiper-button-next\"><\/div>\n        <\/div>\n    <\/div>\n<\/section>\n<div data-react-class=\"CasesShowcase\" data-react-props=\"{&quot;endpoint&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/en\\\/wp-json\\\/mt\\\/v1\\\/cases-showcase&quot;,&quot;additionalClassNames&quot;:&quot;mtSpacing-top-extraSmall mtSpacing-bottom-large&quot;,&quot;type&quot;:&quot;select&quot;,&quot;taglineTag&quot;:&quot;p&quot;,&quot;tagline&quot;:&quot;digitalisation and product configurator&quot;,&quot;titleTag&quot;:&quot;h2&quot;,&quot;title&quot;:&quot;\\u003Cstrong\\u003EMore cases within\\u003C\\\/strong\\u003E \\u003Cstrong\\u003Ethe same category\\u003C\\\/strong\\u003E&quot;,&quot;buttonText&quot;:&quot;See all cases&quot;,&quot;buttonLink&quot;:{&quot;id&quot;:1483,&quot;title&quot;:&quot;Cases&quot;,&quot;permalink&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/&quot;,&quot;newTab&quot;:false},&quot;categories&quot;:[],&quot;currentID&quot;:66825,&quot;selectedCases&quot;:[{&quot;id&quot;:66897,&quot;tagline&quot;:&quot;Produktkonfigurator, integrationer and website&quot;,&quot;title&quot;:&quot;MG Motor | Digital entry into Denmark&quot;,&quot;image&quot;:&quot;\\u003Cimg width=\\&quot;916\\&quot; height=\\&quot;1024\\&quot; src=\\&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_MG-916x1024.jpg\\&quot; class=\\&quot;attachment-large size-large wp-post-image\\&quot; alt=\\&quot;\\&quot; srcset=\\&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_MG-916x1024.jpg 916w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_MG-268x300.jpg 268w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_MG-768x859.jpg 768w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_MG-600x671.jpg 600w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_MG.jpg 1216w\\&quot; sizes=\\&quot;(max-width: 916px) 100vw, 916px\\&quot; \\\/\\u003E&quot;,&quot;video&quot;:null,&quot;permalink&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/mg-motors-digital-entry-into-denmark\\\/&quot;,&quot;logo&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/MG-logo-white.svg&quot;,&quot;logoOnDark&quot;:false,&quot;logoFormat&quot;:&quot;extra-wide&quot;},{&quot;id&quot;:61647,&quot;tagline&quot;:&quot;Product configurator \\u0026 digital self-service&quot;,&quot;title&quot;:&quot;GreenTec | Global Sales Automation&quot;,&quot;image&quot;:&quot;\\u003Cimg width=\\&quot;916\\&quot; height=\\&quot;1024\\&quot; src=\\&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_Greentec-916x1024.jpg\\&quot; class=\\&quot;attachment-large size-large wp-post-image\\&quot; alt=\\&quot;\\&quot; srcset=\\&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_Greentec-916x1024.jpg 916w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_Greentec-268x300.jpg 268w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_Greentec-768x859.jpg 768w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_Greentec-600x671.jpg 600w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/1_Greentec.jpg 1216w\\&quot; sizes=\\&quot;(max-width: 916px) 100vw, 916px\\&quot; \\\/\\u003E&quot;,&quot;video&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/GreenTec-video-thumbnail.mp4&quot;,&quot;permalink&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/greentec-global-sales-automation\\\/&quot;,&quot;logo&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/greentec-logo.svg&quot;,&quot;logoOnDark&quot;:false,&quot;logoFormat&quot;:&quot;extra-wide&quot;}],&quot;allText&quot;:&quot;All&quot;}\" >\n    \n<\/div>\n<section class=\"mt-contact-section-primary mtSpacing-top-extraSmall mtSpacing-bottom-extraSmall\">\n        <div class=\"mt-contact-section-primary__inner\">\n            <div class=\"mt-contact-section-primary__employees mt-contact-section-primary__employees--left\">\n    <svg class=\"desktop\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"374\" height=\"446\" viewBox=\"0 0 374 434\" fill=\"none\">\n        <path opacity=\"0.1\" d=\"M134.537 433.3C45.3596 429.676 -23.0317 325.591 9.03701 242.3C38.5001 165.777 123.57 166.011 205.537 168.3C258.248 169.771 335.707 202.586 367.539 147.3C404.88 82.4455 247.037 -1.7002 247.037 -1.7002\" stroke=\"black\"\/>\n    <\/svg>\n    <svg class=\"mobile\" width=\"341\" height=\"184\" viewBox=\"0 0 341 184\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n        <path opacity=\"0.1\" d=\"M52.1,80.2c-80.4-3.3-48.6,64.1-19.7-11C59,0.3,135.7,0.5,209.5,2.5c47.5,1.3,94.7,23.9,131.9-2.5\" stroke=\"black\" stroke-width=\"0.901349\"\/>\n    <\/svg>\n            <div class=\"mt-contact-section-primary__employees--pill mt-contact-section-primary__employees--pill--top\">\n            <img decoding=\"async\"\n                src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Niclas-Johansen-1-scaled-240x300.png\"\n                alt=\"Niclas Johansen\"\n            \/>\n        <\/div>\n                <div class=\"mt-contact-section-primary__employees--pill mt-contact-section-primary__employees--pill--middle\">\n            <img decoding=\"async\"\n                src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Sanne-Storm-scaled-240x300.png\"\n                alt=\"Sanne Storm\"\n            \/>\n        <\/div>\n                <div class=\"mt-contact-section-primary__employees--pill mt-contact-section-primary__employees--pill--bottom\">\n            <img decoding=\"async\"\n                src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2025\/05\/Jonas-Steen-1-scaled-240x300.png\"\n                alt=\"Jonas Steen\"\n            \/>\n        <\/div>\n    <\/div>\n            <div class=\"mt-contact-section-primary__content page-container\">\n                <div class=\"mt-contact-section-primary__text-container\">\n                                            \n\n<p class=\"wp-block-mt-tagline mt-tagline\">Contact us<\/p>\n\n\n\n<h2 class=\"wp-block-mt-heading mt-heading\">Should we also give you a quote for your project?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Are you also considering a project? <br\/>Book a meeting and let&#8217;s discuss it together.<\/p>\n\n\n\n<div class=\"wp-block-mt-buttons mt-buttons\">\n<a class=\"wp-block-mt-button mt-button mt-button--primary open-slide-in-contact\" data-contact-slide-in-view=\"1\"><span class=\"mt-button__text\">Contact us<\/span><\/a>\n\n\n\n<a class=\"wp-block-mt-button mt-button mt-button--calendar open-slide-in-contact\" data-contact-slide-in-view=\"3\"><span class=\"mt-button__text\">Book a meeting<\/span><\/a>\n<\/div>\n\n\n                                    <\/div>\n            <\/div>\n            <div class=\"mt-contact-section-primary__employees mt-contact-section-primary__employees--right\">\n    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"257\" height=\"514\" viewBox=\"0 0 257 514\" fill=\"none\">\n        <path opacity=\"0.1\" d=\"M77.5008 508.8C163.42 532.959 260.672 455.157 255.961 366.03C248.582 226.406 95.3635 250.267 28.5074 164.27C-57.7763 53.283 85.5077 -18.5301 85.5077 -18.5301\" stroke=\"black\"\/>\n    <\/svg>\n            <div class=\"mt-contact-section-primary__employees--pill mt-contact-section-primary__employees--pill--top\">\n            <img decoding=\"async\"\n                src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Emelie-Caren-scaled-240x300.png\"\n                alt=\"Emelie Car\u00e9n\"\n            \/>\n        <\/div>\n                <div class=\"mt-contact-section-primary__employees--pill mt-contact-section-primary__employees--pill--middle\">\n            <img decoding=\"async\"\n                src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/10\/Jesper-Martinussen-scaled-240x300.png\"\n                alt=\"Jesper Martinussen\"\n            \/>\n        <\/div>\n                <div class=\"mt-contact-section-primary__employees--pill mt-contact-section-primary__employees--pill--bottom\">\n            <img decoding=\"async\"\n                src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2024\/09\/Emil-Grimsgaard-1-scaled-240x300.png\"\n                alt=\"Emil Grimsgaard\"\n            \/>\n        <\/div>\n    <\/div>\n        <\/div>\n    <\/section>\n","protected":false},"featured_media":66826,"template":"","tags":[],"case-industry":[282,401,281],"service":[292,402],"class_list":["post-66825","case","type-case","status-publish","has-post-thumbnail","hentry","case-industry-webshop","case-industry-lead-generation-2","case-industry-product-configurator","service-transport","service-b2c"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Case | Kia got a webshop, product configurator and integrations<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case | Kia got a webshop, product configurator and integrations\" \/>\n<meta property=\"og:url\" content=\"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/\" \/>\n<meta property=\"og:site_name\" content=\"Morningtrain\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-26T12:45:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/1_KIA.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1216\" \/>\n\t<meta property=\"og:image:height\" content=\"1360\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/kia-100-cars-sold-on-launch-day\\\/\",\"url\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/kia-100-cars-sold-on-launch-day\\\/\",\"name\":\"Case | Kia got a webshop, product configurator and integrations\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/kia-100-cars-sold-on-launch-day\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/kia-100-cars-sold-on-launch-day\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/1_KIA.jpg\",\"datePublished\":\"2023-11-20T15:04:58+00:00\",\"dateModified\":\"2026-10-26T12:45:58+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/kia-100-cars-sold-on-launch-day\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/kia-100-cars-sold-on-launch-day\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/kia-100-cars-sold-on-launch-day\\\/#primaryimage\",\"url\":\"https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/1_KIA.jpg\",\"contentUrl\":\"https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/1_KIA.jpg\",\"width\":1216,\"height\":1360},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/kia-100-cars-sold-on-launch-day\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Kia | Configurator for car dealers sold 100 cars on launch day alone\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/\",\"name\":\"Morningtrain\",\"description\":\"Digitalt bureau p\u00e5 1&#039; klasse\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/#\\\/schema\\\/person\\\/employee-67268\",\"name\":\"Emelie Car\u00e9n\",\"jobTitle\":\"Art Director\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/#\\\/schema\\\/person\\\/employee-67268\\\/image\",\"url\":\"https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Emelie-Caren-scaled-819x1024.png\",\"contentUrl\":\"https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Emelie-Caren-scaled-819x1024.png\",\"caption\":\"Emelie Car\u00e9n\"},\"url\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/employees\\\/emelie-caren\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/#\\\/schema\\\/person\\\/employee-67279\",\"name\":\"Morten Hostrup\",\"jobTitle\":\"Frontend Developer\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/#\\\/schema\\\/person\\\/employee-67279\\\/image\",\"url\":\"https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Morten-Hostrup-1-scaled-819x1024.png\",\"contentUrl\":\"https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Morten-Hostrup-1-scaled-819x1024.png\",\"caption\":\"Morten Hostrup\"},\"url\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/employees\\\/morten-hostrup\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Case | Kia got a webshop, product configurator and integrations","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/","og_locale":"en_US","og_type":"article","og_title":"Case | Kia got a webshop, product configurator and integrations","og_url":"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/","og_site_name":"Morningtrain","article_modified_time":"2026-10-26T12:45:58+00:00","og_image":[{"width":1216,"height":1360,"url":"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/1_KIA.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/","url":"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/","name":"Case | Kia got a webshop, product configurator and integrations","isPartOf":{"@id":"https:\/\/morningtrain.dk\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/#primaryimage"},"image":{"@id":"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/#primaryimage"},"thumbnailUrl":"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/1_KIA.jpg","datePublished":"2023-11-20T15:04:58+00:00","dateModified":"2026-10-26T12:45:58+00:00","breadcrumb":{"@id":"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/#primaryimage","url":"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/1_KIA.jpg","contentUrl":"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/1_KIA.jpg","width":1216,"height":1360},{"@type":"BreadcrumbList","@id":"https:\/\/morningtrain.dk\/en\/cases\/kia-100-cars-sold-on-launch-day\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/morningtrain.dk\/en\/"},{"@type":"ListItem","position":2,"name":"Kia | Configurator for car dealers sold 100 cars on launch day alone"}]},{"@type":"WebSite","@id":"https:\/\/morningtrain.dk\/en\/#website","url":"https:\/\/morningtrain.dk\/en\/","name":"Morningtrain","description":"Digitalt bureau p\u00e5 1&#039; klasse","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/morningtrain.dk\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/morningtrain.dk\/en\/#\/schema\/person\/employee-67268","name":"Emelie Car\u00e9n","jobTitle":"Art Director","image":{"@type":"ImageObject","@id":"https:\/\/morningtrain.dk\/en\/#\/schema\/person\/employee-67268\/image","url":"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Emelie-Caren-scaled-819x1024.png","contentUrl":"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Emelie-Caren-scaled-819x1024.png","caption":"Emelie Car\u00e9n"},"url":"https:\/\/morningtrain.dk\/en\/employees\/emelie-caren\/"},{"@type":"Person","@id":"https:\/\/morningtrain.dk\/en\/#\/schema\/person\/employee-67279","name":"Morten Hostrup","jobTitle":"Frontend Developer","image":{"@type":"ImageObject","@id":"https:\/\/morningtrain.dk\/en\/#\/schema\/person\/employee-67279\/image","url":"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Morten-Hostrup-1-scaled-819x1024.png","contentUrl":"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Morten-Hostrup-1-scaled-819x1024.png","caption":"Morten Hostrup"},"url":"https:\/\/morningtrain.dk\/en\/employees\/morten-hostrup\/"}]}},"_links":{"self":[{"href":"https:\/\/morningtrain.dk\/en\/wp-json\/wp\/v2\/case\/66825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/morningtrain.dk\/en\/wp-json\/wp\/v2\/case"}],"about":[{"href":"https:\/\/morningtrain.dk\/en\/wp-json\/wp\/v2\/types\/case"}],"version-history":[{"count":10,"href":"https:\/\/morningtrain.dk\/en\/wp-json\/wp\/v2\/case\/66825\/revisions"}],"predecessor-version":[{"id":75757,"href":"https:\/\/morningtrain.dk\/en\/wp-json\/wp\/v2\/case\/66825\/revisions\/75757"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/morningtrain.dk\/en\/wp-json\/wp\/v2\/media\/66826"}],"wp:attachment":[{"href":"https:\/\/morningtrain.dk\/en\/wp-json\/wp\/v2\/media?parent=66825"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/morningtrain.dk\/en\/wp-json\/wp\/v2\/tags?post=66825"},{"taxonomy":"case-industry","embeddable":true,"href":"https:\/\/morningtrain.dk\/en\/wp-json\/wp\/v2\/case-industry?post=66825"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/morningtrain.dk\/en\/wp-json\/wp\/v2\/service?post=66825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}