{"id":67180,"date":"2026-01-14T08:27:47","date_gmt":"2026-01-14T08:27:47","guid":{"rendered":"https:\/\/morningtrain.dk\/medarbejdere\/amalie-koblauch\/"},"modified":"2026-04-17T10:28:01","modified_gmt":"2026-04-17T10:28:01","slug":"amalie-koblauch","status":"publish","type":"employee","link":"https:\/\/morningtrain.dk\/en\/employees\/amalie-koblauch\/","title":{"rendered":"Amalie Koblauch"},"content":{"rendered":"\n
\n
\n\n
\n \"Amalie\n
\n
\n
Mobil<\/div>\n +45 71 96 77 70<\/a>\n <\/div>\n
\n
E-Mail<\/div>\n ak@morningbound.dk<\/a>\n <\/div>\n <\/div>\n <\/div>\n\n
\n

Amalie Koblauch<\/h1>\n

Customer Experience Director<\/h2>\n

I am in my late 30s, have two kids, and am happily married. I was born and raised in Odense, but spent 13 years in Copenhagen before we moved back to Odense in 2020.<\/p>\n

When I am not ensuring well-run projects at Morningtrain, I travel across the country with my oldest child, who does team gymnastics, or I sit at a skate park watching my youngest ride a scooter. Life is what you make of it, and I love my life and prioritize a good balance between family life and my work at Morningtrain.<\/p>\n<\/div>\n

\n
Specialer:<\/div>\n
\n
\n Business Development\n <\/div>\n
\n Strategy\n <\/div>\n
\n Business Management\n <\/div>\n
\n CRO\n <\/div>\n
\n Content\n <\/div>\n
\n Digital marketing\n <\/div>\n
\n SEO\n <\/div>\n
\n Project Management\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n\n <\/div>\n<\/section>\n<\/section>\n
\n
\n
\n
\n \"Amalie\n <\/div>\n
\n

Amalie Koblauch<\/p>\n

Customer Experience Director<\/p>\n

\n Mob. +45 71 96 77 70<\/a>\n <\/div>\n
\n ak@morningbound.dk<\/a>\n <\/div>\n <\/div>\n <\/div>\n
\n \n\n

Successful project collaborations:<\/h2>\n\n\n\n

I have been involved in a great many projects at Morningtrain through my previous role as Head of SEO. Therefore, it is difficult to single out specific projects and highlight individual ones. In general, I enjoy ensuring that large development projects establish a solid structure, user journey, and sitemap ahead of an upcoming launch. <\/p>\n\n\n\n

In addition, I am also pleased when I can feel that I am making a difference for the client. I have worked with SEO for clients who switched agencies because the deliverables were not sufficient. In those cases, I find it rewarding to contribute our expertise, as well as market analyses and user analyses, to ensure that the desired organic traffic from SEO actually supports the client\u2019s business objectives. <\/p>\n\n\n\n

\n
\n

A good workday<\/strong>:<\/p>\n\n\n\n

A good workday for me is when all projects are running according to plan, all specialists are happy and have tasks to work on. There must be a good balance between work and social time, as I value social time highly. We spend most of our lives at a workplace, so there should be room for social time, laughter, and hugs. <\/p>\n<\/div>\n<\/div>\n\n\n\n

\n
\n

I am perceived as:<\/h3>\n\n\n\n
    \n
  • Positive<\/li>\n\n\n\n
  • Realistic and outgoing<\/li>\n\n\n\n
  • Always smiling and always approaching individuals with openness.<\/li>\n\n\n\n
  • Very helpful and advisory.<\/li>\n\n\n\n
  • Analytical\u2014not only at work, but in general in life, with people, and with tasks. <\/li>\n\n\n\n
  • Always solution-oriented rather than focused on limitations.<\/li>\n<\/ul>\n<\/div>\n\n\n\n
    \n

    Fun fact:<\/h3>\n\n\n\n
      \n
    • I live in Odense, but regularly travel to Copenhagen every 8 weeks to go to the hairdresser.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n
      \n
      \n

      Education:<\/strong><\/p>\n\n\n\n

        \n
      • Bachelor\u2019s degree in International Sales and Marketing Management.<\/li>\n<\/ul>\n<\/div>\n\n\n\n
        \n

        Languages: <\/strong><\/p>\n\n\n\n

          \n
        • Danish<\/li>\n\n\n\n
        • English<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n
          \n
          \n

          Career<\/strong>:<\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n

            \n
          • Customer Experience Director \u2013 Morningtrain (2024\u2013)<\/li>\n\n\n\n
          • Head of SEO \u2013 Morningtrain (2021\u20132024)<\/li>\n\n\n\n
          • SEO Specialist \u2013 Morningtrain (2020\u20132021)<\/li>\n\n\n\n
          • Project Manager and SEO Manager \u2013 Marketing Adviser (2019\u20132020)<\/li>\n\n\n\n
          • Marketing and PR Assistant \u2013 Tier1Asset (2018)<\/li>\n<\/ul>\n\n\n <\/div>\n <\/div>\n<\/section>\n
            <\/div>\n
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