{"id":66469,"date":"2026-02-02T11:54:43","date_gmt":"2026-02-02T11:54:43","guid":{"rendered":"https:\/\/morningtrain.dk\/lead-generation\/"},"modified":"2026-11-04T12:31:41","modified_gmt":"2026-11-04T12:31:41","slug":"lead-generation","status":"publish","type":"page","link":"https:\/\/morningtrain.dk\/en\/lead-generation\/","title":{"rendered":"Leadgenerering"},"content":{"rendered":"\n<section class=\"wp-block-mt-gradient-sub-cover-2026 mt-gradient-sub-cover-2026 mt-gradient-sub-cover-2026--has-media mtSpacing-top- mtSpacing-bottom-  mtSpacing-bottom-extraSmall\"><div class=\"mt-gradient-sub-cover-2026__bg\" aria-hidden=\"true\"><span class=\"mt-gradient-sub-cover-2026__bg-layer mt-gradient-sub-cover-2026__bg-layer--1\"><\/span><span class=\"mt-gradient-sub-cover-2026__bg-layer mt-gradient-sub-cover-2026__bg-layer--2\"><\/span><span class=\"mt-gradient-sub-cover-2026__bg-layer mt-gradient-sub-cover-2026__bg-layer--3\"><\/span><\/div><div class=\"mt-gradient-sub-cover-2026__fade\" aria-hidden=\"true\"><\/div><div class=\"mt-gradient-sub-cover-2026__inner page-container\"><h1 class=\"mt-gradient-sub-cover-2026__title mt-heading\">B2B lead generation that gets your sales team more meetings<\/h1><p class=\"mt-gradient-sub-cover-2026__text\">You get traffic, but your sales team can\u2019t see who\u2019s ready to buy. We connect online visibility, your website, and CRM so interest from your target audience turns into meetings. <\/p><div class=\"mt-gradient-sub-cover-2026__blocks\">\n\n<div class=\"wp-block-mt-buttons mt-buttons\">\n\n<a class=\"wp-block-mt-button mt-button mt-button--primary open-slide-in-contact\" data-contact-slide-in-view=\"3\"><span class=\"mt-button__text\">Book a free 30-minute consultation <\/span><\/a>\n\n\n<a class=\"wp-block-mt-button mt-button mt-button--black-outline\" href=\"#cases\"><span class=\"mt-button__text\">See what we\u2019ve done for others<\/span><\/a>\n\n<\/div>\n\n\n<section class=\"wp-block-mt-logo-line-2026 mt-logo-line-2026 mtSpacing-top- mtSpacing-bottom-\"><div class=\"mt-logo-line-2026__inner page-container\"><p class=\"mt-logo-line-2026__text\"><\/p><div class=\"mt-logo-line-2026__logos\">\n\n<div class=\"wp-block-mt-logo mt-logo swiper-slide mt-logo--grayscale\" style=\"opacity:1\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/01\/totalenergies-1.svg\" alt=\"totalenergies-1\" class=\"mt-logo__logo\" style=\"height:64px;margin-top:-3px\"\/><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/01\/totalenergies-white.svg\" alt=\"totalenergies-white\" class=\"mt-logo__white-logo\" style=\"height:64px;margin-top:-3px\"\/><\/div>\n\n\n<div class=\"wp-block-mt-logo mt-logo swiper-slide mt-logo--grayscale\" style=\"opacity:1\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2025\/09\/visma-logbuy-logo-moerk.svg\" alt=\"visma-logbuy-logo-moerk\" class=\"mt-logo__logo\" style=\"height:27px;margin-top:0px\"\/><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2025\/09\/visma-logbuy-logo-hvid.svg\" alt=\"visma-logbuy-logo-hvid\" class=\"mt-logo__white-logo\" style=\"height:27px;margin-top:0px\"\/><\/div>\n\n\n<div class=\"wp-block-mt-logo mt-logo swiper-slide mt-logo--grayscale\" style=\"opacity:1\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/Kia-logo.svg\" alt=\"Kia logo sort\" class=\"mt-logo__logo\" style=\"height:38px;margin-top:0px\"\/><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/11\/Kia_Signature_Vertical_White_RGB.svg\" alt=\"Kia_Signature_Vertical_White_RGB\" class=\"mt-logo__white-logo\" style=\"height:38px;margin-top:0px\"\/><\/div>\n\n\n<div class=\"wp-block-mt-logo mt-logo swiper-slide mt-logo--grayscale\" style=\"opacity:1\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/01\/raja-logo-sort.svg\" alt=\"raja-logo-sort\" class=\"mt-logo__logo\" style=\"height:26px;margin-top:0px\"\/><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/01\/raja-logo-hvid.svg\" alt=\"raja-logo-hvid\" class=\"mt-logo__white-logo\" style=\"height:26px;margin-top:0px\"\/><\/div>\n\n\n<div class=\"wp-block-mt-logo mt-logo swiper-slide mt-logo--grayscale\" style=\"opacity:1\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/Exodraft-logo-300x60-1.png\" alt=\"Exodraft logo-300&#215;60\" class=\"mt-logo__logo\" style=\"height:34px;margin-top:0px\"\/><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2023\/12\/exodraft_white.svg\" alt=\"exodraft_white\" class=\"mt-logo__white-logo\" style=\"height:34px;margin-top:0px\"\/><\/div>\n\n<\/div><\/div><\/section>\n\n<\/div><\/div><div class=\"mt-gradient-sub-cover-2026__media object-fit\"><video class=\"mt-gradient-sub-cover-2026__video\" muted loop playsinline autoplay><source src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/10\/Morningtrain_Leadgenerering_Hero_16x9_v9.mp4\" type=\"video\/mp4\"\/><\/video><\/div><\/section>\n\n\n\n<section class=\"wp-block-mt-gradient-section-2026 mt-gradient-section mt-gradient-section--variant-dark mt-gradient-section--fade-bottom\"><div class=\"mt-gradient-section__blobs\" aria-hidden=\"true\"><span class=\"mt-gradient-section__blob mt-gradient-section__blob--1\"><\/span><span class=\"mt-gradient-section__blob mt-gradient-section__blob--2\"><\/span><span class=\"mt-gradient-section__blob mt-gradient-section__blob--3\"><\/span><\/div><div class=\"mt-gradient-section__inner\">\n<section class=\"wp-block-mt-section-intro-2026 mt-section-intro-2026 mtSpacing-top- mtSpacing-bottom-  mtSpacing-top-extraSmall\"><div class=\"mt-section-intro-2026__inner page-container\"><h2 class=\"mt-section-intro-2026__title mt-heading\">This is where you lose orders to the competition<\/h2><div class=\"mt-section-intro-2026__aside\"><div class=\"mt-section-intro-2026__rule\" aria-hidden=\"true\"><\/div><p class=\"mt-section-intro-2026__text\">A high-quality product and a strong reputation no longer win the order on their own. In an international market, the winner is the one who\u2019s relevant, speaks to the right decision-makers, and makes their value clear. <\/p><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-mt-text-link-boxes-2026 mt-text-link-boxes-2026 mtSpacing-top- mtSpacing-bottom-  mtSpacing-top-extraSmall mtSpacing-bottom-large\" id=\"proces\"><div class=\"mt-text-link-boxes-2026__inner page-container\"><div class=\"mt-text-link-boxes-2026__grid\">\n<div class=\"wp-block-mt-text-link-box-2026 mt-text-link-box-2026\"><div class=\"mt-text-link-box-2026__icon\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/03\/globe-1.svg\" alt=\"\" width=\"24\" height=\"24\"><\/div><div class=\"mt-text-link-box-2026__content\"><h3 class=\"mt-text-link-box-2026__title\">The market changes overnight<\/h3><p class=\"mt-text-link-box-2026__text\">A cheaper alternative from Asia. A new EU requirement. A product that makes yours obsolete. It hits your pipeline if you don\u2019t react in time.   <\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-mt-text-link-box-2026 mt-text-link-box-2026\"><div class=\"mt-text-link-box-2026__icon\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/10\/eye-off.svg\" alt=\"\" width=\"24\" height=\"24\"><\/div><div class=\"mt-text-link-box-2026__content\"><h3 class=\"mt-text-link-box-2026__title\">Decision-makers don\u2019t know you<\/h3><p class=\"mt-text-link-box-2026__text\">The person who signs off sits in Munich and has never heard of you. And your contact can\u2019t explain why it should be you. <\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-mt-text-link-box-2026 mt-text-link-box-2026\"><div class=\"mt-text-link-box-2026__icon\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/10\/trending-down.svg\" alt=\"\" width=\"24\" height=\"24\"><\/div><div class=\"mt-text-link-box-2026__content\"><h3 class=\"mt-text-link-box-2026__title\"><strong>Sales and marketing don\u2019t work together<\/strong><\/h3><p class=\"mt-text-link-box-2026__text\">Marketing chases clicks. Sales chases orders. Your salespeople are left alone with the objections, and marketing doesn\u2019t know what customers are asking about.  <\/p><\/div><\/div>\n<\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-mt-image-text-boxes mt-image-text-boxes\"><div class=\"mt-image-text-boxes__inner page-container\"><div class=\"mt-image-text-boxes__text-container\"><div class=\"mt-image-text-boxes__title-container\"><h2 class=\"mt-image-text-boxes__title mt-heading mt-heading--has-bold\"><strong><strong>Scale sales without hiring more salespeople<\/strong><\/strong><\/h2><div class=\"mt-image-text-boxes__button mt-button mt-button--primary\">View cases<\/div><\/div><\/div><div class=\"mt-image-text-boxes__boxes\">\n<div class=\"wp-block-mt-image-text-box mt-image-text-box\"><div class=\"mt-image-text-box__image-container object-fit\"><video class=\"mt-image-text-box__video\" muted loop playsinline autoplay><source src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/11\/Leadgenerering-kvalificerede-kundeemner-uden-mennesker-1216x1360-retina-eng.mp4\" type=\"video\/mp4\"\/><\/video><\/div><div class=\"mt-image-text-box__text-container\"><h3 class=\"mt-image-text-box__title mt-heading\">Higher lead quality<\/h3>\n<p class=\"wp-block-paragraph\">B2B buying journeys are long and involve many decision-makers. We use behavioural data to nurture prospects until they\u2019re sales-ready. <\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-mt-image-text-box mt-image-text-box\"><div class=\"mt-image-text-box__image-container object-fit\"><video class=\"mt-image-text-box__video\" muted loop playsinline autoplay><source src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/11\/Leadgenerering-varme-kundeemner-uden-mennesker-1216x1360-retina-eng.mp4\" type=\"video\/mp4\"\/><\/video><\/div><div class=\"mt-image-text-box__text-container\"><h3 class=\"mt-image-text-box__title mt-heading\">More leads for your sales team<\/h3>\n<p class=\"wp-block-paragraph\">Through content strategies integrated with <a href=\"https:\/\/morningtrain.dk\/en\/leadinfo-a-must-have-marketing-tool-for-complex-b2b-companies\/\">LeadInfo<\/a>, we can provide your sales team with up to <strong>50%<\/strong> more prospects to work.<\/p>\n<\/div><\/div>\n<\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-mt-media-slider mt-media-slider mtSpacing-bottom-medium mtSpacing-top-extraLarge mtSpacing-bottomHide-onTablet\"><div class=\"mt-media-slider__inner page-container swiper\"><div class=\"mt-media-slider__text-container\"><div class=\"mt-media-slider__text-container--title\"><h2 class=\"mt-media-slider__title mt-heading\">From first workshop to a full pipeline<\/h2><\/div><div class=\"mt-media-slider__text-container--text\"><p class=\"mt-media-slider__text\">Most companies have a strategy. The challenge lies in the execution: Which channels should be prioritized? How do the website, campaigns, and lead generation fit together? And how does marketing actually support sales? Our process translates your strategy into concrete marketing initiatives.<\/p><\/div><\/div><div class=\"swiper-wrapper\">\n<section class=\"wp-block-mt-media-slide mt-media-slide swiper-slide mt-media-slide--autoplay\"><video class=\"mt-media-slide__video\" style=\"mix-blend-mode:normal\" muted loop playsinline autoplay><source src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/11\/Morningtrain-roadmap-1920x1056-final-eng.mp4\" type=\"video\/mp4\"\/><\/video><div class=\"play-button hidden\"><\/div><\/section>\n<\/div><\/div><\/section>\n\n\n<div data-react-class=\"CasesShowcase\" data-react-props=\"{&quot;endpoint&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/en\\\/wp-json\\\/mt\\\/v1\\\/cases-showcase&quot;,&quot;additionalClassNames&quot;:&quot;mtSpacing-top-extraSmall mtSpacing-bottom-small&quot;,&quot;type&quot;:&quot;select&quot;,&quot;taglineTag&quot;:&quot;p&quot;,&quot;tagline&quot;:&quot;&quot;,&quot;titleTag&quot;:&quot;h2&quot;,&quot;title&quot;:&quot;How we\\u2019ve improved others\\u2019 lead generation&quot;,&quot;buttonText&quot;:&quot;View more cases&quot;,&quot;buttonLink&quot;:{&quot;id&quot;:1483,&quot;title&quot;:&quot;Cases&quot;,&quot;permalink&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/&quot;,&quot;newTab&quot;:false},&quot;categories&quot;:[{&quot;id&quot;:9,&quot;count&quot;:4,&quot;description&quot;:&quot;&quot;,&quot;link&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/service\\\/digitalisering\\\/&quot;,&quot;name&quot;:&quot;Digitalization&quot;,&quot;slug&quot;:&quot;digitalization&quot;,&quot;taxonomy&quot;:&quot;service&quot;,&quot;parent&quot;:0,&quot;meta&quot;:[],&quot;acf&quot;:[],&quot;_links&quot;:{&quot;self&quot;:[{&quot;href&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/wp-json\\\/wp\\\/v2\\\/service\\\/9&quot;}],&quot;collection&quot;:[{&quot;href&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/wp-json\\\/wp\\\/v2\\\/service&quot;}],&quot;about&quot;:[{&quot;href&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/wp-json\\\/wp\\\/v2\\\/taxonomies\\\/service&quot;}],&quot;wp:post_type&quot;:[{&quot;href&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/wp-json\\\/wp\\\/v2\\\/case?service=9&quot;}],&quot;curies&quot;:[{&quot;name&quot;:&quot;wp&quot;,&quot;href&quot;:&quot;https:\\\/\\\/api.w.org\\\/{rel}&quot;,&quot;templated&quot;:true}]}}],&quot;currentID&quot;:66469,&quot;selectedCases&quot;:[{&quot;id&quot;:66915,&quot;tagline&quot;:&quot;Website, paid search, SEO and paid social&quot;,&quot;title&quot;:&quot;ITW GSE | Supporting long international buying journeys&quot;,&quot;image&quot;:&quot;\\u003Cimg width=\\&quot;916\\&quot; height=\\&quot;1024\\&quot; src=\\&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/ITW-thumbnail-1-916x1024.png\\&quot; class=\\&quot;attachment-large size-large wp-post-image\\&quot; alt=\\&quot;\\&quot; srcset=\\&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/ITW-thumbnail-1-916x1024.png 916w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/ITW-thumbnail-1-268x300.png 268w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/ITW-thumbnail-1-768x859.png 768w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/ITW-thumbnail-1-600x671.png 600w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/ITW-thumbnail-1.png 1216w\\&quot; sizes=\\&quot;(max-width: 916px) 100vw, 916px\\&quot; \\\/\\u003E&quot;,&quot;video&quot;:null,&quot;permalink&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/itw-gse-supporting-long-international-buying-journeys\\\/&quot;,&quot;logo&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/itw-gse-logo-sort.svg&quot;,&quot;logoOnDark&quot;:false,&quot;logoFormat&quot;:&quot;&quot;},{&quot;id&quot;:72755,&quot;tagline&quot;:&quot;AI and programmatic SEO&quot;,&quot;title&quot;:&quot;Dovida | Visibility across Switzerland and 158% increased conversion rate&quot;,&quot;image&quot;:&quot;\\u003Cimg width=\\&quot;917\\&quot; height=\\&quot;1024\\&quot; src=\\&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Dovida-thumbnail-917x1024.png\\&quot; class=\\&quot;attachment-large size-large wp-post-image\\&quot; alt=\\&quot;\\&quot; srcset=\\&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Dovida-thumbnail-917x1024.png 917w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Dovida-thumbnail-269x300.png 269w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Dovida-thumbnail-768x857.png 768w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Dovida-thumbnail-600x670.png 600w, https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Dovida-thumbnail.png 1187w\\&quot; sizes=\\&quot;(max-width: 917px) 100vw, 917px\\&quot; \\\/\\u003E&quot;,&quot;video&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/dovida-video-thumbnail-608x680-EN_web.mp4&quot;,&quot;permalink&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/en\\\/cases\\\/dovida-visibility-across-switzerland\\\/&quot;,&quot;logo&quot;:&quot;https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/dovida-logo.svg&quot;,&quot;logoOnDark&quot;:false,&quot;logoFormat&quot;:&quot;wide&quot;}],&quot;allText&quot;:&quot;All&quot;}\" id=\"cases\">\n    \n<\/div>\n\n\n\n<section class=\"wp-block-mt-product-grid-2026 mt-product-grid-2026 mtSpacing-top- mtSpacing-bottom- mtSpacing-top-medium mtSpacing-bottom-extraSmall\"><div class=\"mt-product-grid-2026__inner page-container\"><div class=\"mt-product-grid-2026__head\"><h2 class=\"mt-product-grid-2026__title mt-heading\"><strong><strong>The toolbox that increases your sales<\/strong><\/strong><\/h2><div class=\"mt-product-grid-2026__rule\" aria-hidden=\"true\"><\/div><p class=\"mt-product-grid-2026__text\">Do you need more leads, better leads, or salespeople with stronger material? Or are customers dropping off along the way? We find the gap in your sales process and tailor the initiatives around it.<\/p><\/div><ul class=\"mt-product-grid-2026__grid\">\n<li class=\"wp-block-mt-product-card-2026 mt-product-card-2026\"><div class=\"mt-product-card-2026__top\"><span class=\"mt-product-card-2026__icon\" style=\"--mt-product-card-icon:url(&quot;https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/10\/1-sxo-brugerrejsen.svg&quot;)\" aria-hidden=\"true\"><\/span><span class=\"mt-product-card-2026__badge\">SXO<\/span><\/div><h3 class=\"mt-product-card-2026__title\"><strong><strong>Optimising the user journey<\/strong><\/strong><\/h3><p class=\"mt-product-card-2026__text\">We review your website through your target audience\u2019s eyes and remove anything that stops them before they get in touch.<\/p><div class=\"mt-product-card-2026__foot\"><p class=\"mt-product-card-2026__output\"><strong>What you get:<\/strong> More enquiries from the traffic you already have.<\/p><\/div><\/li>\n\n\n\n<li class=\"wp-block-mt-product-card-2026 mt-product-card-2026 mt-product-card-2026--has-link\"><div class=\"mt-product-card-2026__top\"><span class=\"mt-product-card-2026__icon\" style=\"--mt-product-card-icon:url(&quot;https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/10\/2-content-budskaberne.svg&quot;)\" aria-hidden=\"true\"><\/span><span class=\"mt-product-card-2026__badge\">Content<\/span><\/div><h3 class=\"mt-product-card-2026__title\"><strong>Content that increases conversion<\/strong><\/h3><p class=\"mt-product-card-2026__text\">We deep dive into your product, USPs, and value proposition, translating them into messages that compel customers to choose you.<br><\/p><div class=\"mt-product-card-2026__foot\"><p class=\"mt-product-card-2026__output\"><strong>What you get: <\/strong>Your value proposition in a single sentence, and material that increases your conversion rate.<\/p><a href=\"https:\/\/morningtrain.dk\/en\/content-concept\/\" class=\"mt-product-card-2026__link\"><span class=\"mt-product-card-2026__label\"><strong>Content that increases conversion<\/strong><\/span><\/a><\/div><\/li>\n\n\n\n<li class=\"wp-block-mt-product-card-2026 mt-product-card-2026\"><div class=\"mt-product-card-2026__top\"><span class=\"mt-product-card-2026__icon\" style=\"--mt-product-card-icon:url(&quot;https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/02\/linkedin.svg&quot;)\" aria-hidden=\"true\"><\/span><span class=\"mt-product-card-2026__badge\">Paid ads<\/span><\/div><h3 class=\"mt-product-card-2026__title\"><strong><strong>Ads that reach the people who sign off<\/strong><\/strong><\/h3><p class=\"mt-product-card-2026__text\">Google Ads captures the people searching right now. LinkedIn and Meta reach the right stakeholders, and your newsletter helps keep prospects warm.<\/p><div class=\"mt-product-card-2026__foot\"><p class=\"mt-product-card-2026__output\"><strong>What you get:<\/strong> Your name is known before the salesperson calls, and the budget is optimised for meetings &#8211; not clicks.<\/p><\/div><\/li>\n\n\n\n<li class=\"wp-block-mt-product-card-2026 mt-product-card-2026 mt-product-card-2026--highlighted\"><div class=\"mt-product-card-2026__top\"><span class=\"mt-product-card-2026__icon\" style=\"--mt-product-card-icon:url(&quot;https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/10\/seo-geo.svg&quot;)\" aria-hidden=\"true\"><\/span><span class=\"mt-product-card-2026__badge\">SEO\/GEO<\/span><\/div><h3 class=\"mt-product-card-2026__title\"><strong><strong>Found on Google and in ChatGPT<\/strong><\/strong><\/h3><p class=\"mt-product-card-2026__text\">ChatGPT mentions three suppliers.<br>If you\u2019re not one of them, you\u2019re out before the customer even gets to Google. We make sure you\u2019re included both on Google and in AI search.<\/p><div class=\"mt-product-card-2026__foot\"><p class=\"mt-product-card-2026__output\"><strong>What you get:<\/strong> More traffic from the sources with clearly the highest conversion rates.<\/p><\/div><\/li>\n\n\n\n<li class=\"wp-block-mt-product-card-2026 mt-product-card-2026\"><div class=\"mt-product-card-2026__top\"><span class=\"mt-product-card-2026__icon\" style=\"--mt-product-card-icon:url(&quot;https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/10\/tracking-crm.svg&quot;)\" aria-hidden=\"true\"><\/span><span class=\"mt-product-card-2026__badge\">Tracking &amp; CRM<\/span><\/div><h3 class=\"mt-product-card-2026__title\"><strong><strong>Find new potential<\/strong><\/strong><\/h3><p class=\"mt-product-card-2026__text\">We connect your website, ads, and CRM. With Leadinfo, you can see which companies visit you even those that never fill out a form.<\/p><div class=\"mt-product-card-2026__foot\"><p class=\"mt-product-card-2026__output\"><strong>What you get:<\/strong> A weekly list of warm companies for your sales team, and one report from ad to order.<\/p><\/div><\/li>\n\n\n\n<li class=\"wp-block-mt-product-card-2026 mt-product-card-2026 mt-product-card-2026--has-link\"><div class=\"mt-product-card-2026__top\"><span class=\"mt-product-card-2026__icon\" style=\"--mt-product-card-icon:url(&quot;https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/10\/sikker-ai-1.svg&quot;)\" aria-hidden=\"true\"><\/span><span class=\"mt-product-card-2026__badge\">SIKKER AI<\/span><\/div><h3 class=\"mt-product-card-2026__title\"><strong>Get 10x better data insights<\/strong><\/h3><p class=\"mt-product-card-2026__text\">Ask Morningbrain, for example, \u201cWhich campaign generated the most offers in September?\u201d and get the answer immediately. Personal data is masked within the EU before the AI \u200b\u200bsees it.<\/p><div class=\"mt-product-card-2026__foot\"><p class=\"mt-product-card-2026__output\"><strong>What you get: <\/strong>Answers when you need them, instead of waiting for a report.<\/p><a href=\"https:\/\/morningtrain.dk\/en\/secure-ai-implementation\/\" class=\"mt-product-card-2026__link\"><span class=\"mt-product-card-2026__label\"><strong>Get 10x better data insights<\/strong><\/span><\/a><\/div><\/li>\n<\/ul><\/div><\/section>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-mt-text-media-2026 mt-text-media-2026 mtSpacing-top- mtSpacing-bottom-  mtSpacing-bottom-extraSmall mtSpacing-top-extraSmall\"><div class=\"mt-text-media-2026__inner page-container\"><div class=\"mt-text-media-2026__text-container\">\n<h2 class=\"wp-block-mt-heading mt-heading mt-heading--has-bold\"><strong>Optimise the customer journey yourself. Without being a data nerd <\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Morningbrain brings together <a href=\"https:\/\/morningtrain.dk\/en\/what-is-crm-and-what-can-you-use-a-crm-system-for\/\">CRM<\/a>, <a href=\"https:\/\/morningtrain.dk\/en\/lead-generation\/google-ads-agency\/\">Google Ads<\/a>, LinkedIn, Analytics, and <a href=\"https:\/\/morningtrain.dk\/en\/leadinfo-a-must-have-marketing-tool-for-complex-b2b-companies\/\">Leadinfo<\/a> so you can follow the customer from the first visit all the way into your CRM. Then you can ask your preferred <a href=\"https:\/\/morningtrain.dk\/en\/what-is-an-ai-model\/\" data-type=\"post\" data-id=\"60322\">AI model<\/a> about the customer journey and get an answer on how to optimise it. <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Answers in seconds.<\/strong> The AI handles the analysis and reporting.<\/li>\n\n\n\n<li><strong>Personal data is masked in the EU<\/strong> so you stay compliant.<\/li>\n\n\n\n<li><strong>You can automate tasks<\/strong> that steal time<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-mt-buttons mt-buttons\">\n<a class=\"wp-block-mt-button mt-button mt-button--primary\" href=\"https:\/\/morningtrain.dk\/en\/secure-ai-implementation\/\"><span class=\"mt-button__text\">See how you can work with AI<\/span><\/a>\n<\/div>\n<div class=\"mt-text-media-2026__rule\" aria-hidden=\"true\"><\/div><\/div><div class=\"mt-text-media-2026__media-container object-fit\"><video class=\"mt-text-media-2026__video\" muted loop playsinline autoplay><source src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/11\/morningbrain-roller-eng.mp4\" type=\"video\/mp4\"\/><\/video><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-mt-price-table-2026 mt-price-table-2026 mtSpacing-top- mtSpacing-bottom-  mtSpacing-top-medium mtSpacing-bottom-medium\"><div class=\"mt-price-table-2026__inner page-container\"><div class=\"mt-price-table-2026__head\"><h2 class=\"mt-price-table-2026__title mt-heading\"><strong><strong><strong><strong>Fixed price every month. And you\u2019ll see the impact in your sales <\/strong><\/strong><\/strong><\/strong><\/h2><div class=\"mt-price-table-2026__rule\" aria-hidden=\"true\"><\/div><p class=\"mt-price-table-2026__text\">We put together a goal and the budget you have to achieve it. Based on that, we plan the initiatives so you get the biggest results within your budget. <\/p><\/div><ul class=\"mt-price-table-2026__grid\">\n\n<li class=\"wp-block-mt-price-card-2026 mt-price-card-2026\"><div class=\"mt-price-card-2026__top\"><h3 class=\"mt-price-card-2026__name\">Kickstart<\/h3><\/div><p class=\"mt-price-card-2026__price\"><span class=\"mt-price-card-2026__amount\">DKK 10,500<\/span><span class=\"mt-price-card-2026__extra\">\/month<\/span><\/p><p class=\"mt-price-card-2026__meta\">At least 6 months<\/p><p class=\"mt-price-card-2026__text\">For those who need to get their lead generation going<\/p><div class=\"mt-price-card-2026__features\"><p class=\"mt-price-card-2026__label\">Includes<\/p>\n\n<ul class=\"wp-block-list\">\n\n<li>Kick-off workshop<\/li>\n\n\n<li>1\u20132 channels, e.g. LinkedIn <\/li>\n\n\n<li>Tracking setup for the customer journey incl. LeadInfo <\/li>\n\n\n<li>Enquiries directly in CRM<\/li>\n\n\n<li>Technical setup<\/li>\n\n<\/ul>\n\n<\/div><button type=\"button\" class=\"mt-price-card-2026__button mt-button open-slide-in-contact mt-button--black-outline\" data-contact-slide-in-view=\"2\"><span class=\"mt-button__text\">Get ideas for initiatives<\/span><\/button><\/li>\n\n\n<li class=\"wp-block-mt-price-card-2026 mt-price-card-2026 mt-price-card-2026--highlighted\"><div class=\"mt-price-card-2026__top\"><h3 class=\"mt-price-card-2026__name\">Scaling<\/h3><span class=\"mt-price-card-2026__badge\">Most popular<\/span><\/div><p class=\"mt-price-card-2026__price\"><span class=\"mt-price-card-2026__from\">From<\/span><span class=\"mt-price-card-2026__amount\">DKK 22,500<\/span><span class=\"mt-price-card-2026__extra\">\/month<\/span><\/p><p class=\"mt-price-card-2026__meta\">At least 6 months<\/p><p class=\"mt-price-card-2026__text\">For those who get leads, but want more\u2014and better ones.<\/p><div class=\"mt-price-card-2026__features\"><p class=\"mt-price-card-2026__label\">Includes<\/p>\n\n<ul class=\"wp-block-list\">\n\n<li>Everything from the kickstart package<\/li>\n\n\n<li>2\u20133 channels, incl. LinkedIn <\/li>\n\n\n<li>Messaging and a concept that makes customers choose you<\/li>\n\n\n<li>Training for those who will use it<\/li>\n\n\n<li>Website optimisation so more people get in touch<\/li>\n\n<\/ul>\n\n<\/div><button type=\"button\" class=\"mt-price-card-2026__button mt-button open-slide-in-contact mt-button--primary\" data-contact-slide-in-view=\"3\"><span class=\"mt-button__text\">Get 30 min. of free sparring <\/span><\/button><\/li>\n\n\n<li class=\"wp-block-mt-price-card-2026 mt-price-card-2026\"><div class=\"mt-price-card-2026__top\"><h3 class=\"mt-price-card-2026__name\">Sprint<\/h3><\/div><p class=\"mt-price-card-2026__price\"><span class=\"mt-price-card-2026__from\">From<\/span><span class=\"mt-price-card-2026__amount\">DKK 45,000<\/span><span class=\"mt-price-card-2026__extra\">One-time investment<\/span><\/p><p class=\"mt-price-card-2026__meta\">4\u201316 weeks<\/p><p class=\"mt-price-card-2026__text\">Prove that you can generate qualified leads<\/p><div class=\"mt-price-card-2026__features\"><p class=\"mt-price-card-2026__label\">Includes<\/p>\n\n<ul class=\"wp-block-list\">\n\n<li>Integration with your data sources<\/li>\n\n\n<li>Content production<\/li>\n\n\n<li>Initiatives across 1\u20132 channels<\/li>\n\n\n<li>Upskilling internal colleagues<\/li>\n\n<\/ul>\n\n<\/div><button type=\"button\" class=\"mt-price-card-2026__button mt-button open-slide-in-contact mt-button--black-outline\" data-contact-slide-in-view=\"2\"><span class=\"mt-button__text\">Get ideas for your first sprint<\/span><\/button><\/li>\n\n<\/ul><\/div><\/section>\n\n\n\n<section class=\"wp-block-mt-text-media-2026 mt-text-media-2026 mtSpacing-top- mtSpacing-bottom-  mtSpacing-bottom-medium mtSpacing-top-medium\"><div class=\"mt-text-media-2026__inner page-container\"><div class=\"mt-text-media-2026__text-container\">\n<h2 class=\"wp-block-mt-heading mt-heading mt-heading--has-bold\"><strong><strong>We\u2019re based in Odense and Copenhagen. And we\u2019ll come to you <\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">We talk to your salespeople, hear the objections, and see the product before we write a single line of text or code. You know the industry. We turn it into messaging, websites, and campaigns that fill your pipeline.  <\/p>\n\n\n\n<div class=\"wp-block-mt-buttons mt-buttons\">\n<a class=\"wp-block-mt-button mt-button mt-button--primary open-slide-in-contact\" href=\"https:\/\/morningtrain.dk\/en\/how-to-connect-ai-to-your-data-sources-without-compromising-compliance\/\" data-contact-slide-in-view=\"2\"><span class=\"mt-button__text\">Get a free consultation<\/span><\/a>\n<\/div>\n<div class=\"mt-text-media-2026__rule\" aria-hidden=\"true\"><\/div><\/div><div class=\"mt-text-media-2026__media-container object-fit\"><img decoding=\"async\" src=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/03\/kbh_20_3_26-53-scaled.jpg\" alt=\"\"\/><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-mt-gradient-breaker-2026 mt-gradient-breaker-2026 mtSpacing-top- mtSpacing-bottom-  mtSpacing-top-small mtSpacing-bottom-small\"><div class=\"mt-gradient-breaker-2026__backdrop\" aria-hidden=\"true\"><span class=\"mt-gradient-breaker-2026__glow\"><\/span><span class=\"mt-gradient-breaker-2026__fade\"><\/span><\/div><div class=\"mt-gradient-breaker-2026__inner page-container\"><h2 class=\"mt-gradient-breaker-2026__title mt-heading\">Find your first lead gen potential in one hour<\/h2><div class=\"mt-gradient-breaker-2026__rule\" aria-hidden=\"true\"><\/div><div class=\"mt-gradient-breaker-2026__aside\"><p class=\"mt-gradient-breaker-2026__text\">Book a free sparring session. We\u2019ll review your sales and marketing setup and tell you honestly where we can make a difference\u2014and where we can\u2019t. <\/p>\n\n<div class=\"wp-block-mt-buttons mt-buttons\">\n\n<a class=\"wp-block-mt-button mt-button mt-button--calendar open-slide-in-contact\" data-contact-slide-in-view=\"3\"><span class=\"mt-button__text\">Book a meeting<\/span><\/a>\n\n<\/div>\n\n<\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-2026","meta":{"_acf_changed":false,"colorTheme":"","footnotes":""},"class_list":["post-66469","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Leadgenerering - Morningtrain<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/morningtrain.dk\/en\/lead-generation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leadgenerering - Morningtrain\" \/>\n<meta property=\"og:url\" content=\"https:\/\/morningtrain.dk\/en\/lead-generation\/\" \/>\n<meta property=\"og:site_name\" content=\"Morningtrain\" \/>\n<meta property=\"article:modified_time\" content=\"2026-11-04T12:31:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/morningtrain.dk\/wp-content\/uploads\/2026\/01\/totalenergies-1.svg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/lead-generation\\\/\",\"url\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/lead-generation\\\/\",\"name\":\"Leadgenerering - Morningtrain\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/lead-generation\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/lead-generation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/totalenergies-1.svg\",\"datePublished\":\"2026-02-02T11:54:43+00:00\",\"dateModified\":\"2026-11-04T12:31:41+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/lead-generation\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/morningtrain.dk\\\/en\\\/lead-generation\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/lead-generation\\\/#primaryimage\",\"url\":\"https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/totalenergies-1.svg\",\"contentUrl\":\"https:\\\/\\\/morningtrain.dk\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/totalenergies-1.svg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/lead-generation\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Leadgenerering\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/morningtrain.dk\\\/en\\\/\",\"name\":\"Morningtrain\",\"description\":\"Digitalt bureau p\u00e5 1&#039; 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