Simon Lübiç Hedegård
Tracking Lead & partner
Since I joined the journey in 2016, Morningtrain has been at the center of my professional life, and in 2019 I became a partner in the agency.
A little more about me:
My professional passion is business development, where my specialty is analysing figures and data, from which I derive hypotheses that I then test.
I am extremely proud of our collaboration with Cookiebot, where, together with their internal team, we helped grow the business digitally from a team of 12 people to a sale with a valuation of around DKK 1 billion.
A good working day:
When I find a breakthrough in a client case in the numbers and idea bank, or when the first strong lead comes in.
Fun facts:
- Went on the graduation truck ride on 25 June 2016 and started at Morningtrain on 1 August
- I have had to show ID to a colleague to convince them of my age
- I have my shit together in front of clients, but I would not be able to remember what I am doing tonight even if you put a gun to my head
Work experience:
- Tracking Lead & Partner – Morningtrain (2026–)
- Head of Growth & Partner – Morningtrain (2021–2026)
- Head of SEM & Partner – Morningtrain (2019–2021)
- Head of SEM – Morningtrain (2019–2019)
- SEO Specialist – Morningtrain (2016–2019)
Languages:
- Danish
- English
- Turkish (enough to make my in-laws proud)