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    Online advertising focusing on lead generation

    We help you generate revenue

    We help some of the country's most ambitious companies across industries, to scale their business through online advertising.

     

    We specialize in B2C and B2B lead generation, we help everything from production- and service companies to SaaS and MedTech companies.

    +45 71 96 18 39 Project estimate
    thomas med fiskestang

    Why choose us to do your online advertising

    Qualification of leads and scaling of business cases

    Online advertising is an effective tool to generate results even on a short term. At Morningtrain we have a particular penchant for using advertising to test new markets, actions, and audience’s before we make the long-term strategy.

    We have created a B2B and B2C lead generation framework and software called Morningtrack™.
    Morningtrack™ shows us which exact actions provide the relevant leads and at the same time we get an insight into what we need to do to scale the output of the case.

    Measured across previous projects we can document solid results.

    +44%,

    Increased traffic

    +102%

    Conversion rate

    +187%

    More leads

    +9%

    Increased value
    seo medarbejder glæde

    Define the strategy behind your marketing

    Choosing the right online advertising channel(s) for your business

    If you are unsure about which online advertising channel or channels to use for your company in relation to your inbound marketing strategy, you are far from alone.

     

    We help you lay out a strategy, and we also execute it with you.

    See which online marketing channels we offer help with and which cases we have done for other clients.

     

    We also offer search engine optimization with flexible SEO-subscriptions that cover every need.

    Most popular advertising platforms

    Want to know more about advertising on Google Search?

    Get in touch
    search

    Advertising on

    Google Search

    Search advertising is often used for:

    • • Attract ready-to-buy customers
    • •To create almost immediate results
    • • Increase your market share from Google

    Want to know more about Google Display advertising?

    Get in touch
    display

    Advertising on

    Google Display

    Display-ads are often used for:

    • •Remarketing
    • •Brand-awareness and exposure
    • • Reaching people early in the buying process

    Want to know more about YouTube advertising?

    Get in touch
    youtube

    Advertising on

    YouTube

    YouTube advertising is often used for:

    • •Story telling
    • •Brand-awareness and exposure
    • • B2C and B2B lead generation

    Want to know more about advertising on Facebook?

    Get in touch
    facebook

    Advertising on

    Facebook

    Facebook ads are often used for:

    • •Retargeting
    • •B2C lead generation
    • •Acquisition of followers and traffic

    Want to know more about advertising on Instagram ?

    Get in touch
    Instagram ikon

    Advertising on

    Instagram

    Advertising on Instagram is often used for:

    • •To reach 12-29 year olds
    • •Brand-awareness and ad recall
    • •Acquisition of followers and traffic

    Want to know more about ads on LinkedIn?

    Get in touch
    LinkedIn ikon

    Advertising on

    LinkedIn

    LinkedIn ads are often used for:

    • •B2B lead generation
    • •Brand-awareness and exposure
    • •To attract new employees

      Get contacted

      10
      Morningtrain digital solutions

      “For the past 3 years we have had the pleasure of working with Morningtrain – first in relation to a new website, and since then we have made use of the agency’s expertise in SEO, advertising on LinkedIn and Google Ads. Their staff is professional and very likeable. I highly recommend Morningtrain!”

      Anja Højheldt Jespersen

      Marketing manager, Syddanske Forskerparker
      5 out of 5 stars

      45%

      Increased traffec to the website

      23%

      More ready-to-buy leads
      See all cases

      Process

      Our process for business growth with online advertising

      Our typical growth journeys include an offer phase followed by an analysis phase. Then the execution begins, which is followed up with an evaluation and further optimization.
      Morningtrain's SEO process consists of the first meeting, analysis phase, optimization phase and reflection phase

      Do you already know, what your goal with online advertising is?

      • I want to:

        Get more customer inquiries or increased e-commerce

      • I want to:

        Attract the right employees

      • I want to:

        Increase brand-awareness about my business

      In short - start with Google Ads

      If you want to start online advertising to attract new customers, then Google Ads is a very good place to start. Our research shows that visitors from search engines are 65% more ready to buy than visitors from social media – the traffic however, is more expensive per click.

      Already within a few months Google Ads can tell you if the search engines are a lucrative business for your company. Once your lead generation/sale is up and running through Google Ads, you can supplement with advertising on social media as a part of a long-term marketing strategy.

      Read more about advertising with Google Ads

      In short - start with LinkedIn

      If you want to use online advertising to become visible to new employees, then LinkedIn is phenomenally good. Even though Facebook owns most of the traffic, LinkedIn is the professional social media, that people use the most to interact with job postings.

      LinkedIn provides you with some great targeting options based on geographic location, age, education, experience and much more, that way you can target your advertising very specifically.

      Read more about LinkedIn ads

      In short - start with Facebook

      If you want to use online advertising to increase your general visibility Facebook is obvious choice. The key to an effective brand awareness campaign is to reach as many as possible in the targeted audience, as often as possible, at the lowest cost possible.

      Facebook is a very strong tool for exactly that. An alternative could bed Google Display advertising.

      Read more about Facebook ads

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      Related skill-set for online advertising

      Conversion optimization

      It does not make sense to work on getting more traffic from ads without also working on the conversion rate from that traffic.

      Read about our work with conversion rate optimization

      SEO

      By combining online advertising with SEO you get the full benefit of Google.

       

      Read about how we work with SEO
      Online annoncering

      Website

      It's a shame to invest in advertising if your visitors do not feel confident and secure about your website.

      More about web development

      Speed optimization

      Your visitors are impatient. Do not let speed get in the way of you and the opportunity to create business online.

      Read about out work with page speed optimization
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      Our cooperation policy

      In online advertising, we have a fixed collaboration policy where we do not work with more than two companies at once within the same industry with the same objectives and geography

      In niche industries with low traffic, however, we collaborate with a maximum of 1 customer at a time.

       

      Our cooperation policy is your guarantee that you always get our full attention, and you know that we do not also cooperate with your closest competitors.

      About us See our cases

      Get even more out of your advertising setup with Bing

      Bing is often underestimated as a search engine. This is because many people use Bing as their default search engine because their browser is set up this way.

      In addition, the ad price is also significantly lower than on Google - and if you already have a setup on Google - then there is no reason not to get even more out of your setup with Bing.

       

      Contact

      Do you have an amazing new project in mind?

      If you think our solutions and approach to online advertising sounds exciting, then Mathias would really like to talk to you.

      Via phone or a meeting in person/online, Mathias is always ready to advise you, no strings attached.

      Contact Mathias
      Estimate project
      Online advertising
      Contact Mathias Mide