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Speed optimization on websites
The essence of speed optimization is to give your visitors the best possible experience on your website - regardless of what device and broadband connection they visit from.
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Remove barriers for your visitors
Speed optimization is about providing a friction-free experience
ounds trivial, but speed optimization is broadly about accommodating the impatient behavior of online users. Speed optimization is a branch of conversion rate optimization, as it has been proven that a slow site directly affects your conversion rate. Amazon loses about 10.6 billion DKK in sales per. 1 second that the page takes extra time to load.
The key to good speed optimization is that the technology behind your website is not working on overtime. In other words, it is about getting the website to load only the data and information that the user is looking at, rather than unnecessary files, codes and scripts being loaded constantly and at irrelevant times. Let's take a closer look at it.
Increased conversion rate
95% Fuld ordrebog
Increased conversion rate
Increased revenue from PPC
Increased traffic from PPC
29% Øget gns. kurv fra PPC
How we work with speed optimization
Before we start with speed optimization, we do an analysis of how your website or webshop performs today. Based on this analysis, we prioritize which initiatives should be implemented on the website/webshop, including a price for the individual initiatives.
We do not implement the corrections on the website until we get an acceptance from you about what initiatives you want implemented.
Both before and after you will receive a report which shows how your website performs on mobile and desktop respectively. Thus, you can clearly see the difference in performance on the website/webshop
Contact our business developer Mathias Mide on 30 14 88 38, if you need a chat or if you have questions about our solutions.
Analysis and report
Analysis and intermediate efforts
Analysis and complete effort
“Morningtrain immediately understood what we were looking for. They listened to us and executed, so that we today have a professional and user-friendly website.”
+300%Faster loading on mobile phone and desktop
4 examples of effective initiatives within speed optimization
Lazy load of content on website
Lazy loading is a way in which information is not loaded until it is needed. This ensures that the entire page does not have to load from the server before the result is displayed to the customer.
Compression of images
On modern websites you will typically find a lot of images. It is important that these are compressed for web to avoid a slow website. We also optimize any videos you have on your site.
Some of the speed is lost if the code takes up too much space. We clean up the code and remove everything that is unnecessary without changing the functionality of the code.
Website server speed
We take a look at your server's capacity and speed. If you run on an old or incorrect server setup, it will affect the speed.
Complete make-over and high speed
Athenas, Denmark's largest facilitator of lectures, wanted to become number 1 on the web. Therefore, we gave the website a complete make-over with a new design and at the same time made sure to optimize the speed for the benefit of the visitors.
+15%Better conversion rates
Does your website need page speed optimization?
Do you think our approach to speed optimization makes sense? It has helped a number of our customers and also ourselves.
Contact Jesper if you want to hear a non-binding offer on how we can optimize the speed on your website. We look forward to hearing from you!